NexlintoFitness Manager
Company : Crunch Fitness
Location : Atherton, CA, 94027
Job Type : Full Time
Date Posted : 3 February 2026
Fitness Manager
Department: Fitness
Reports To: General Manager / Managing Partner
Job Type: Full-Time
Compensation: Base Salary + Commission + Bonus (Total Potential: $55,000–$75,000+ annually)
About Crunch:
Crunch is a No Judgment Gym that believes in fusing fitness with entertainment. We’re passionate about helping people reach their goals while having fun. Our Fitness Managers lead teams of dedicated personal trainers and help members live stronger, healthier lives.
Position Summary:
The Fitness Manager is responsible for leading the Personal Training department, driving revenue through team performance, and ensuring an outstanding member experience. This leader coaches, develops, and motivates the training staff while managing key business metrics and service quality.
Key Responsibilities:
Leadership & Coaching
- Hire, train, and manage a team of certified personal trainers
- Conduct regular 1-on-1 meetings, team trainings, and performance reviews
- Motivate the team to meet and exceed individual and department goals
Business & Sales Management
- Achieve monthly personal training revenue goals (individual & team)
- Track key performance indicators: sessions serviced, sales conversion, retention
- Support trainers in delivering compelling consultations and sales presentations
- Drive new business through outreach, events, and member engagement
Operations & Scheduling
- Manage trainer schedules to optimize floor coverage and member support
- Ensure team follows all operational policies and safety standards
- Oversee onboarding and programming for new training clients
Member Experience
- Monitor training session quality and customer satisfaction
- Act as a resource for members with fitness questions or concerns
- Address complaints or rescheduling issues promptly and professionally
Qualifications:
- 2+ years of fitness industry or management experience preferred
- Current nationally recognized Personal Training certification (NASM, ACE, ISSA, etc.)
- CPR/AED Certification (or willing to obtain)
- Proven leadership and sales abilities
- Strong communication, coaching, and organizational skills
- Passion for fitness and commitment to member success
Perks & Benefits:
- Base salary plus commission and bonus opportunities
- Free Crunch membership
- Discounts on certifications and continuing education
- Health and wellness benefits (eligibility may vary)
- Growth opportunities within a fast-expanding brand
Crunch is an Equal Opportunity Employer
We value diversity and believe in a workplace where everyone can be their authentic selves. All qualified applicants are encouraged to apply.
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Frequently Asked Questions
Overseeing personal trainers requires a Fitness Manager to balance coaching, scheduling, and performance tracking. In Atherton, where health-conscious lifestyles thrive, this role involves motivating staff to exceed revenue targets while fostering a supportive member environment, blending leadership with hands-on fitness expertise.
Effective Fitness Managers demonstrate strong communication, strategic coaching, and sales acumen. They excel at motivating trainers, driving revenue growth, and maintaining exceptional member satisfaction, skills highly valued in competitive markets like Atherton’s fitness scene.
Advancement opportunities include moving into regional management or fitness director roles. Mastering team leadership, sales strategies, and operational oversight in a dynamic environment like Crunch Fitness sets the foundation for growth in larger health club chains or corporate wellness programs.
At Crunch Fitness, Fitness Managers foster an inclusive atmosphere by encouraging trainers to tailor sessions to diverse member needs. This approach enhances member retention and satisfaction, aligning leadership style with the brand’s commitment to fun, supportive fitness experiences.
Crunch’s blend of entertainment and fitness demands Fitness Managers to innovate member engagement strategies beyond standard training. This includes organizing events and driving outreach, providing a dynamic leadership role distinct from traditional gym management in Atherton.
Atherton’s affluent demographic drives steady demand for skilled Fitness Managers, but competition is moderate due to specialized credentials. Candidates with certifications like NASM or ACE and proven leadership experience have an advantage securing roles at premium gyms like Crunch Fitness.
Local employers prioritize nationally recognized personal training certifications such as NASM, ACE, or ISSA. Additionally, CPR/AED certification is often mandatory, reflecting the region’s emphasis on safety and professionalism in fitness management roles.
Fitness Managers at Crunch Fitness in Atherton can anticipate a total compensation package ranging from $55,000 to $75,000+, combining base salary with commissions and performance bonuses, reflecting the role's blend of leadership and sales responsibilities.