Fitness Manager
Department: Fitness
Reports To: General Manager / Managing Partner
Job Type: Full-Time
Compensation: Base Salary + Commission + Bonus (Total Potential: $55,000–$75,000+ annually)
About Crunch:
Crunch is a No Judgment Gym that believes in fusing fitness with entertainment. We’re passionate about helping people reach their goals while having fun. Our Fitness Managers lead teams of dedicated personal trainers and help members live stronger, healthier lives.
Position Summary:
The Fitness Manager is responsible for leading the Personal Training department, driving revenue through team performance, and ensuring an outstanding member experience. This leader coaches, develops, and motivates the training staff while managing key business metrics and service quality.
Key Responsibilities:
Leadership & Coaching
- Hire, train, and manage a team of certified personal trainers
- Conduct regular 1-on-1 meetings, team trainings, and performance reviews
- Motivate the team to meet and exceed individual and department goals
Business & Sales Management
- Achieve monthly personal training revenue goals (individual & team)
- Track key performance indicators: sessions serviced, sales conversion, retention
- Support trainers in delivering compelling consultations and sales presentations
- Drive new business through outreach, events, and member engagement
Operations & Scheduling
- Manage trainer schedules to optimize floor coverage and member support
- Ensure team follows all operational policies and safety standards
- Oversee onboarding and programming for new training clients
Member Experience
- Monitor training session quality and customer satisfaction
- Act as a resource for members with fitness questions or concerns
- Address complaints or rescheduling issues promptly and professionally
Qualifications:
- 2+ years of fitness industry or management experience preferred
- Current nationally recognized Personal Training certification (NASM, ACE, ISSA, etc.)
- CPR/AED Certification (or willing to obtain)
- Proven leadership and sales abilities
- Strong communication, coaching, and organizational skills
- Passion for fitness and commitment to member success
Perks & Benefits:
- Base salary plus commission and bonus opportunities
- Free Crunch membership
- Discounts on certifications and continuing education
- Health and wellness benefits (eligibility may vary)
- Growth opportunities within a fast-expanding brand
Crunch is an Equal Opportunity Employer
We value diversity and believe in a workplace where everyone can be their authentic selves. All qualified applicants are encouraged to apply.
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Frequently Asked Questions
Leading a personal training team at Crunch Fitness in Piedmont offers hands-on experience in coaching diverse fitness professionals, driving sales performance, and fostering client engagement. The role blends motivation with strategic business management, sharpening leadership abilities distinctively within a vibrant gym culture.
Unlike broader gym management roles, a Fitness Manager at Crunch Fitness zeroes in on personal training program leadership, sales targets, and member fitness outcomes. This specialization requires deep knowledge of training certifications and team coaching, tailored to Piedmont’s health-conscious clientele.
Success hinges on proven leadership in fitness settings, sales acumen for personal training services, and strong communication to motivate trainers and members. Mastery of performance metrics and scheduling logistics is increasingly valued, reflecting evolving fitness industry demands.
Crunch Fitness’s rapid expansion and emphasis on blending entertainment with fitness create unique leadership roles focused on innovation and team development. This environment supports upward mobility for managers eager to impact member experiences and revenue growth in Piedmont.
The total compensation typically ranges from $55,000 to $75,000 or more annually, combining base salary, commissions, and bonuses. This reflects local market standards for fitness leadership roles, rewarding both team performance and individual sales achievements.
Yes, certifications like NASM, ACE, or ISSA are highly regarded in Piedmont’s fitness community. Complementary CPR/AED certification is often required or encouraged, ensuring managers meet safety and professional standards prevalent in local gyms.
Balancing peak member hours with trainer availability requires agility, especially in a high-traffic gym like Crunch Fitness. Coordinating certifications and experience levels to optimize floor coverage while maintaining quality sessions is a critical operational task.
Managers actively monitor training quality and address member concerns swiftly, aligning customer experience with revenue targets. This dual focus ensures personal trainers deliver exceptional service while meeting sales metrics, fostering loyalty and business growth.
Crunch’s ‘no judgment’ philosophy encourages managers to create an inclusive, fun environment that motivates both trainers and members. This culture shapes leadership style, emphasizing positivity and engagement alongside operational excellence.
Piedmont’s fitness sector is moderately competitive, with demand for certified managers who combine sales savvy and team leadership. Candidates who showcase measurable revenue growth and innovative client engagement strategies tend to differentiate themselves.