NexlintoFitness Manager
Company : Crunch Fitness
Location : Oakland, CA, 94617
Job Type : Full Time
Date Posted : 3 February 2026
Fitness Manager
Department: Fitness
Reports To: General Manager / Managing Partner
Job Type: Full-Time
Compensation: Base Salary + Commission + Bonus (Total Potential: $55,000–$75,000+ annually)
About Crunch:
Crunch is a No Judgment Gym that believes in fusing fitness with entertainment. We’re passionate about helping people reach their goals while having fun. Our Fitness Managers lead teams of dedicated personal trainers and help members live stronger, healthier lives.
Position Summary:
The Fitness Manager is responsible for leading the Personal Training department, driving revenue through team performance, and ensuring an outstanding member experience. This leader coaches, develops, and motivates the training staff while managing key business metrics and service quality.
Key Responsibilities:
Leadership & Coaching
- Hire, train, and manage a team of certified personal trainers
- Conduct regular 1-on-1 meetings, team trainings, and performance reviews
- Motivate the team to meet and exceed individual and department goals
Business & Sales Management
- Achieve monthly personal training revenue goals (individual & team)
- Track key performance indicators: sessions serviced, sales conversion, retention
- Support trainers in delivering compelling consultations and sales presentations
- Drive new business through outreach, events, and member engagement
Operations & Scheduling
- Manage trainer schedules to optimize floor coverage and member support
- Ensure team follows all operational policies and safety standards
- Oversee onboarding and programming for new training clients
Member Experience
- Monitor training session quality and customer satisfaction
- Act as a resource for members with fitness questions or concerns
- Address complaints or rescheduling issues promptly and professionally
Qualifications:
- 2+ years of fitness industry or management experience preferred
- Current nationally recognized Personal Training certification (NASM, ACE, ISSA, etc.)
- CPR/AED Certification (or willing to obtain)
- Proven leadership and sales abilities
- Strong communication, coaching, and organizational skills
- Passion for fitness and commitment to member success
Perks & Benefits:
- Base salary plus commission and bonus opportunities
- Free Crunch membership
- Discounts on certifications and continuing education
- Health and wellness benefits (eligibility may vary)
- Growth opportunities within a fast-expanding brand
Crunch is an Equal Opportunity Employer
We value diversity and believe in a workplace where everyone can be their authentic selves. All qualified applicants are encouraged to apply.
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Frequently Asked Questions
Oakland's fitness industry is growing, with increasing demand for skilled fitness managers who can lead personal training teams effectively. Candidates with strong leadership and sales skills often find multiple opportunities, but competition remains high due to the city's wellness culture and numerous gyms.
In Oakland and surrounding Bay Area locations, employers typically favor nationally recognized certifications like NASM, ACE, or ISSA. Additionally, CPR/AED certification is essential, reflecting local safety standards and member expectations in competitive fitness centers.
Fitness managers uniquely combine leadership, business acumen, and coaching expertise. Unlike trainers or coordinators, they oversee team performance, drive revenue, and ensure operational excellence, requiring skills in motivation, sales strategy, and scheduling optimization.
Fitness managers often progress to regional or general manager roles, expanding their oversight to multiple centers. Some pursue director-level positions, focusing on broader operational strategy, or transition into specialized consulting within fitness organizations.
While personal trainers focus on individual client progress, fitness managers balance team leadership with business targets. They handle hiring, training, sales management, and operational policies, requiring a broader strategic mindset and interpersonal skills.
Crunch Fitness empowers its fitness managers to foster a vibrant, no-judgment environment blending fitness with entertainment. This unique culture encourages managers to innovate member engagement, support trainer development, and directly influence healthier lifestyles.
Crunch offers a competitive compensation package including base salary, commission, and bonuses tied to personal training revenue and team goals. Their model rewards proactive leadership and sales success, which might differ from gyms focusing solely on base pay.
Fitness Managers at Crunch Fitness in Oakland can anticipate earning between $55,000 and $75,000 annually, combining base salary with commission and bonus opportunities. This reflects regional market rates and rewards performance-driven outcomes.