Fitness Manager
Department: Fitness
Reports To: General Manager / Managing Partner
Job Type: Full-Time
Compensation: Base Salary + Commission + Bonus (Total Potential: $55,000–$75,000+ annually)
About Crunch:
Crunch is a No Judgment Gym that believes in fusing fitness with entertainment. We’re passionate about helping people reach their goals while having fun. Our Fitness Managers lead teams of dedicated personal trainers and help members live stronger, healthier lives.
Position Summary:
The Fitness Manager is responsible for leading the Personal Training department, driving revenue through team performance, and ensuring an outstanding member experience. This leader coaches, develops, and motivates the training staff while managing key business metrics and service quality.
Key Responsibilities:
Leadership & Coaching
- Hire, train, and manage a team of certified personal trainers
- Conduct regular 1-on-1 meetings, team trainings, and performance reviews
- Motivate the team to meet and exceed individual and department goals
Business & Sales Management
- Achieve monthly personal training revenue goals (individual & team)
- Track key performance indicators: sessions serviced, sales conversion, retention
- Support trainers in delivering compelling consultations and sales presentations
- Drive new business through outreach, events, and member engagement
Operations & Scheduling
- Manage trainer schedules to optimize floor coverage and member support
- Ensure team follows all operational policies and safety standards
- Oversee onboarding and programming for new training clients
Member Experience
- Monitor training session quality and customer satisfaction
- Act as a resource for members with fitness questions or concerns
- Address complaints or rescheduling issues promptly and professionally
Qualifications:
- 2+ years of fitness industry or management experience preferred
- Current nationally recognized Personal Training certification (NASM, ACE, ISSA, etc.)
- CPR/AED Certification (or willing to obtain)
- Proven leadership and sales abilities
- Strong communication, coaching, and organizational skills
- Passion for fitness and commitment to member success
Perks & Benefits:
- Base salary plus commission and bonus opportunities
- Free Crunch membership
- Discounts on certifications and continuing education
- Health and wellness benefits (eligibility may vary)
- Growth opportunities within a fast-expanding brand
Crunch is an Equal Opportunity Employer
We value diversity and believe in a workplace where everyone can be their authentic selves. All qualified applicants are encouraged to apply.
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Frequently Asked Questions
Riverside exhibits moderate competition for fitness manager roles, driven by several active gyms and wellness centers. Candidates with leadership experience and certifications like NASM or ACE often stand out, especially as local employers value managers who can boost personal training revenue and enhance member satisfaction.
In Illinois, fitness employers commonly seek nationally recognized certifications such as NASM, ACE, or ISSA. Holding CPR/AED certification is almost always expected. These credentials demonstrate your ability to lead personal trainers effectively and maintain safety standards in fitness facilities.
Leadership skills, sales acumen, and the ability to motivate a team of trainers are crucial. Employers prioritize candidates who can juggle coaching, scheduling, and strategic revenue growth while fostering a positive and inclusive gym environment.
A fitness manager can evolve into roles like regional fitness director, general manager, or specialized fitness consultant. Progression often involves overseeing multiple locations or expanding into corporate wellness program management, leveraging leadership and operational expertise.
Fitness managers typically oversee the entire training department, including staff hiring, sales targets, and operational efficiency. In contrast, fitness coordinators focus more on scheduling, member engagement, and supporting trainers without the broader managerial accountability.
Crunch Fitness blends entertainment with fitness, expecting managers to cultivate a fun, judgment-free atmosphere. Managers are encouraged to innovate member experiences while driving sales, which differentiates Crunch’s culture from more traditional gym environments.
Crunch offers pathways for advancement within a fast-growing national brand. Fitness managers gain hands-on leadership experience, access to ongoing education discounts, and the chance to lead dynamic teams, positioning them well for elevated roles in fitness operations or corporate wellness.
Fitness managers in Riverside generally earn between $55,000 and $75,000 annually at Crunch Fitness, combining base salary with commissions and bonuses. This competitive package reflects the role’s blend of leadership, sales, and operational duties in a vibrant gym setting.
Yes, Riverside’s community values personalized service and approachable fitness guidance. Managers who foster strong member relationships and tailor programs to local preferences often see higher engagement and retention rates.