Fitness Manager
Department: Fitness
Reports To: General Manager / Managing Partner
Job Type: Full-Time
Compensation: Base Salary + Commission + Bonus (Total Potential: $55,000–$75,000+ annually)
About Crunch:
Crunch is a No Judgment Gym that believes in fusing fitness with entertainment. We’re passionate about helping people reach their goals while having fun. Our Fitness Managers lead teams of dedicated personal trainers and help members live stronger, healthier lives.
Position Summary:
The Fitness Manager is responsible for leading the Personal Training department, driving revenue through team performance, and ensuring an outstanding member experience. This leader coaches, develops, and motivates the training staff while managing key business metrics and service quality.
Key Responsibilities:
Leadership & Coaching
- Hire, train, and manage a team of certified personal trainers
- Conduct regular 1-on-1 meetings, team trainings, and performance reviews
- Motivate the team to meet and exceed individual and department goals
Business & Sales Management
- Achieve monthly personal training revenue goals (individual & team)
- Track key performance indicators: sessions serviced, sales conversion, retention
- Support trainers in delivering compelling consultations and sales presentations
- Drive new business through outreach, events, and member engagement
Operations & Scheduling
- Manage trainer schedules to optimize floor coverage and member support
- Ensure team follows all operational policies and safety standards
- Oversee onboarding and programming for new training clients
Member Experience
- Monitor training session quality and customer satisfaction
- Act as a resource for members with fitness questions or concerns
- Address complaints or rescheduling issues promptly and professionally
Qualifications:
- 2+ years of fitness industry or management experience preferred
- Current nationally recognized Personal Training certification (NASM, ACE, ISSA, etc.)
- CPR/AED Certification (or willing to obtain)
- Proven leadership and sales abilities
- Strong communication, coaching, and organizational skills
- Passion for fitness and commitment to member success
Perks & Benefits:
- Base salary plus commission and bonus opportunities
- Free Crunch membership
- Discounts on certifications and continuing education
- Health and wellness benefits (eligibility may vary)
- Growth opportunities within a fast-expanding brand
Crunch is an Equal Opportunity Employer
We value diversity and believe in a workplace where everyone can be their authentic selves. All qualified applicants are encouraged to apply.
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Frequently Asked Questions
Berkeley's fitness industry is steadily growing, increasing demand for skilled managers who can lead trainers and boost member engagement. Competition is moderate, with employers valuing certifications and local experience. Candidates who demonstrate leadership and sales success often stand out in this suburban market.
In Illinois, certifications like NASM, ACE, and ISSA are widely respected for fitness managers, especially in suburban areas like Berkeley. Employers often prioritize CPR/AED certification alongside personal training credentials to ensure safety and professionalism in managing fitness teams.
Apart from personal training knowledge, excelling as a Fitness Manager requires leadership acumen, sales proficiency, and strong communication. Skills in scheduling, conflict resolution, and motivating diverse fitness teams directly impact member retention and departmental revenue growth.
Fitness Managers often advance to regional management or directorship roles by refining business strategy, staff development, and operational oversight. Mastering sales targets and team leadership in this position builds a solid foundation for higher executive roles within expanding fitness companies.
Managing schedules to guarantee floor coverage, balancing individual trainer goals with team revenue, and maintaining high-quality member experiences are typical daily hurdles. Addressing client concerns promptly and supporting trainers in sales consultations also require constant attention.
At Crunch Fitness, the Fitness Manager encourages a lively atmosphere by motivating trainers to engage members with fun, dynamic workouts. They also spearhead fitness events and outreach, blending entertainment with personal training to enhance member satisfaction and retention.
Crunch Fitness provides Fitness Managers with competitive base salary plus commission and bonuses, free gym membership, and discounts on certifications. This combination supports professional development and personal wellness, distinguishing Crunch from other local fitness employers.
Crunch Fitness equips Fitness Managers with sales training, goal tracking tools, and team coaching resources. Managers lead personal trainers through performance reviews and sales strategies, fostering a results-driven culture that directly contributes to meeting monthly revenue expectations.
Fitness Managers at Crunch Fitness in Berkeley can anticipate total compensation between $55,000 and $75,000 annually, combining base salary, commissions, and bonuses. This competitive package reflects local market trends and incentivizes strong team and sales performance.
While primarily focusing on personal training teams, Fitness Managers often collaborate with group fitness coordinators to ensure seamless scheduling and quality. Some roles may require overseeing group classes, but this depends on the gym's size and organizational structure.