Fitness Manager
Department: Fitness
Reports To: General Manager / Managing Partner
Job Type: Full-Time
Compensation: Base Salary + Commission + Bonus (Total Potential: $55,000–$75,000+ annually)
About Crunch:
Crunch is a No Judgment Gym that believes in fusing fitness with entertainment. We’re passionate about helping people reach their goals while having fun. Our Fitness Managers lead teams of dedicated personal trainers and help members live stronger, healthier lives.
Position Summary:
The Fitness Manager is responsible for leading the Personal Training department, driving revenue through team performance, and ensuring an outstanding member experience. This leader coaches, develops, and motivates the training staff while managing key business metrics and service quality.
Key Responsibilities:
Leadership & Coaching
- Hire, train, and manage a team of certified personal trainers
- Conduct regular 1-on-1 meetings, team trainings, and performance reviews
- Motivate the team to meet and exceed individual and department goals
Business & Sales Management
- Achieve monthly personal training revenue goals (individual & team)
- Track key performance indicators: sessions serviced, sales conversion, retention
- Support trainers in delivering compelling consultations and sales presentations
- Drive new business through outreach, events, and member engagement
Operations & Scheduling
- Manage trainer schedules to optimize floor coverage and member support
- Ensure team follows all operational policies and safety standards
- Oversee onboarding and programming for new training clients
Member Experience
- Monitor training session quality and customer satisfaction
- Act as a resource for members with fitness questions or concerns
- Address complaints or rescheduling issues promptly and professionally
Qualifications:
- 2+ years of fitness industry or management experience preferred
- Current nationally recognized Personal Training certification (NASM, ACE, ISSA, etc.)
- CPR/AED Certification (or willing to obtain)
- Proven leadership and sales abilities
- Strong communication, coaching, and organizational skills
- Passion for fitness and commitment to member success
Perks & Benefits:
- Base salary plus commission and bonus opportunities
- Free Crunch membership
- Discounts on certifications and continuing education
- Health and wellness benefits (eligibility may vary)
- Growth opportunities within a fast-expanding brand
Crunch is an Equal Opportunity Employer
We value diversity and believe in a workplace where everyone can be their authentic selves. All qualified applicants are encouraged to apply.
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Frequently Asked Questions
Fitness Managers at Crunch Fitness in Folsom blend hands-on team leadership with strategic sales efforts. They motivate certified trainers, oversee personal training revenue, and ensure high-quality member experiences, all while driving outreach and fostering a results-oriented environment tailored to local fitness demands.
Unlike fitness coordinators who often assist with scheduling or basic member support, Fitness Managers in Folsom take charge of entire personal training departments, lead revenue initiatives, and develop staff leadership. This seniority demands strategic business acumen combined with operational and coaching expertise.
Employers in Folsom, including Crunch Fitness, favor nationally recognized personal training certifications like NASM, ACE, or ISSA. CPR/AED credentials are also essential or expected to be obtained swiftly, ensuring managers can lead both safely and professionally in a competitive market.
Folsom's growing health-conscious population drives steady demand for skilled Fitness Managers, but competition remains moderate. Candidates with proven leadership, sales success, and recognized certifications stand out, especially when aligned with brands like Crunch that emphasize fun, energetic gym cultures.
Success as a Fitness Manager hinges on strong leadership, sales strategy, and communication skills. Excelling in team motivation, KPI analysis, and member engagement, alongside maintaining certifications and operational oversight, prepares candidates for managing fitness departments effectively.
A Fitness Manager role often serves as a stepping stone to regional management or director positions. Developing expertise in revenue growth, staff development, and operational management opens doors to overseeing multiple locations or broader fitness operations leadership.
At Crunch Fitness Folsom, Fitness Managers enjoy perks like a complimentary gym membership, commission-based earnings combined with bonuses, discounts on certifications, and access to health benefits. These incentives support professional growth while promoting a healthy lifestyle.
Crunch Fitness blends fitness with entertainment by encouraging Fitness Managers to foster engaging, fun environments. Managers lead trainers in creating lively sessions and events, making workouts feel less like chores and more like enjoyable experiences that boost member retention.
Fitness Managers at Crunch Fitness in Folsom typically earn between $55,000 and $75,000 annually. This includes a base salary enhanced by commissions and performance bonuses, reflecting the role’s blend of leadership and sales responsibilities.
Yes, Crunch Fitness prefers candidates with at least two years of fitness industry or management experience. Leading a team of certified personal trainers effectively is crucial for meeting department goals and delivering exceptional member service.