NexlintoFitness Manager
Company : Crunch Fitness
Location : San Francisco, CA, 94137
Job Type : Full Time
Date Posted : 3 February 2026
Fitness Manager
Department: Fitness
Reports To: General Manager / Managing Partner
Job Type: Full-Time
Compensation: Base Salary + Commission + Bonus (Total Potential: $55,000–$75,000+ annually)
About Crunch:
Crunch is a No Judgment Gym that believes in fusing fitness with entertainment. We’re passionate about helping people reach their goals while having fun. Our Fitness Managers lead teams of dedicated personal trainers and help members live stronger, healthier lives.
Position Summary:
The Fitness Manager is responsible for leading the Personal Training department, driving revenue through team performance, and ensuring an outstanding member experience. This leader coaches, develops, and motivates the training staff while managing key business metrics and service quality.
Key Responsibilities:
Leadership & Coaching
- Hire, train, and manage a team of certified personal trainers
- Conduct regular 1-on-1 meetings, team trainings, and performance reviews
- Motivate the team to meet and exceed individual and department goals
Business & Sales Management
- Achieve monthly personal training revenue goals (individual & team)
- Track key performance indicators: sessions serviced, sales conversion, retention
- Support trainers in delivering compelling consultations and sales presentations
- Drive new business through outreach, events, and member engagement
Operations & Scheduling
- Manage trainer schedules to optimize floor coverage and member support
- Ensure team follows all operational policies and safety standards
- Oversee onboarding and programming for new training clients
Member Experience
- Monitor training session quality and customer satisfaction
- Act as a resource for members with fitness questions or concerns
- Address complaints or rescheduling issues promptly and professionally
Qualifications:
- 2+ years of fitness industry or management experience preferred
- Current nationally recognized Personal Training certification (NASM, ACE, ISSA, etc.)
- CPR/AED Certification (or willing to obtain)
- Proven leadership and sales abilities
- Strong communication, coaching, and organizational skills
- Passion for fitness and commitment to member success
Perks & Benefits:
- Base salary plus commission and bonus opportunities
- Free Crunch membership
- Discounts on certifications and continuing education
- Health and wellness benefits (eligibility may vary)
- Growth opportunities within a fast-expanding brand
Crunch is an Equal Opportunity Employer
We value diversity and believe in a workplace where everyone can be their authentic selves. All qualified applicants are encouraged to apply.
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Frequently Asked Questions
San Francisco’s fitness sector is vibrant but competitive, with high demand for skilled managers who can blend leadership and sales expertise. Candidates should highlight certifications like NASM or ACE and demonstrate experience managing teams to stand out in this fast-paced environment.
Crunch Fitness typically values nationally recognized personal training certifications such as NASM, ACE, or ISSA. Given the city’s health-conscious culture, possessing CPR/AED certification and a strong sales track record can significantly enhance your candidacy.
Managing at Crunch Fitness requires a dynamic leader who can inspire personal trainers while driving revenue. Strong communication skills, the ability to conduct targeted coaching sessions, and an energetic approach to member engagement are essential traits.
Crunch Fitness encourages career progression through expanding responsibilities and managerial roles. Fitness Managers often move into regional leadership or specialized wellness director positions, supported by ongoing education discounts and internal promotions.
Unlike traditional gyms, Crunch Fitness emphasizes a no-judgment culture paired with entertainment, meaning Fitness Managers must balance business acumen with creating a fun, inclusive environment. This role blends operational oversight with a strong focus on member experience.
Fitness Managers at Crunch Fitness can expect a total earning potential between $55,000 and $75,000 annually, combining base salary, commission, and bonuses. This package reflects both leadership responsibilities and sales-driven performance metrics.
Crunch Fitness provides Fitness Managers with resources such as sales training, performance tracking tools, and team development programs. Managers lead by coaching trainers on consultations and client retention, fostering a results-oriented yet supportive atmosphere.
Balancing trainer schedules to optimize member support while meeting revenue targets can be complex. Additionally, maintaining high-quality training sessions and swiftly resolving member concerns requires strong organizational skills and a proactive leadership style.
A Fitness Manager’s day involves coordinating trainer schedules, conducting performance reviews, tracking sales conversions, and engaging with members to enhance their fitness journey. San Francisco’s dynamic market demands adaptability and a focus on both operational excellence and community building.
San Francisco’s wellness industry is rapidly growing, creating steady demand for qualified Fitness Managers. Hiring processes can be competitive but swift, especially for candidates who combine certified expertise with proven leadership and sales experience.