NexlintoFitness Manager
Company : Crunch Fitness
Location : Hudsonville, MI, 49426
Job Type : Full Time
Date Posted : 5 February 2026
Fitness Manager
Department: Fitness
Reports To: General Manager / Managing Partner
Job Type: Full-Time
Compensation: Base Salary + Commission + Bonus (Total Potential: $55,000–$75,000+ annually)
About Crunch:
Crunch is a No Judgment Gym that believes in fusing fitness with entertainment. We’re passionate about helping people reach their goals while having fun. Our Fitness Managers lead teams of dedicated personal trainers and help members live stronger, healthier lives.
Position Summary:
The Fitness Manager is responsible for leading the Personal Training department, driving revenue through team performance, and ensuring an outstanding member experience. This leader coaches, develops, and motivates the training staff while managing key business metrics and service quality.
Key Responsibilities:
Leadership & Coaching
- Hire, train, and manage a team of certified personal trainers
- Conduct regular 1-on-1 meetings, team trainings, and performance reviews
- Motivate the team to meet and exceed individual and department goals
Business & Sales Management
- Achieve monthly personal training revenue goals (individual & team)
- Track key performance indicators: sessions serviced, sales conversion, retention
- Support trainers in delivering compelling consultations and sales presentations
- Drive new business through outreach, events, and member engagement
Operations & Scheduling
- Manage trainer schedules to optimize floor coverage and member support
- Ensure team follows all operational policies and safety standards
- Oversee onboarding and programming for new training clients
Member Experience
- Monitor training session quality and customer satisfaction
- Act as a resource for members with fitness questions or concerns
- Address complaints or rescheduling issues promptly and professionally
Qualifications:
- 2+ years of fitness industry or management experience preferred
- Current nationally recognized Personal Training certification (NASM, ACE, ISSA, etc.)
- CPR/AED Certification (or willing to obtain)
- Proven leadership and sales abilities
- Strong communication, coaching, and organizational skills
- Passion for fitness and commitment to member success
Perks & Benefits:
- Base salary plus commission and bonus opportunities
- Free Crunch membership
- Discounts on certifications and continuing education
- Health and wellness benefits (eligibility may vary)
- Growth opportunities within a fast-expanding brand
Crunch is an Equal Opportunity Employer
We value diversity and believe in a workplace where everyone can be their authentic selves. All qualified applicants are encouraged to apply.
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Frequently Asked Questions
Hudsonville's fitness management scene is growing steadily, with several gyms expanding operations. Candidates with strong leadership and sales experience in fitness tend to stand out, especially those certified in nationally recognized programs. Local gyms value managers who can boost member retention and drive personal training revenue.
Gyms in Michigan, including Hudsonville, typically seek fitness managers holding certifications like NASM, ACE, or ISSA. CPR/AED certification is also often required or encouraged, ensuring managers can uphold safety standards while leading training teams effectively.
Successful Fitness Managers blend leadership prowess with strong sales abilities, excel in scheduling and team motivation, and possess keen organizational skills. They must also analyze business metrics to meet revenue goals while fostering a positive member experience.
Absolutely. Fitness Managers often progress to regional or corporate fitness director roles by demonstrating success in team development, revenue growth, and operational management. Continuous education and networking within the fitness industry further enhance advancement opportunities.
While personal trainers focus on individual client workouts, Fitness Managers oversee entire training teams, manage schedules, track sales goals, and ensure operational policies are followed. Their role integrates leadership, business management, and member satisfaction responsibilities.
Crunch Fitness emphasizes a 'no judgment' culture, blending fitness with fun which fosters a dynamic work environment. Managers benefit from competitive compensation packages including commission and bonuses, plus perks like free gym membership and education discounts.
Fitness Managers at Crunch play a pivotal role by motivating trainers and engaging members to create a supportive, entertaining environment. Their leadership shapes inclusive fitness experiences that align with the brand’s commitment to fostering member success and enjoyment.
Fitness Managers at Crunch in Hudsonville typically earn between $55,000 and $75,000 annually, combining base salary with commission and bonuses. This package reflects the role’s blend of leadership, sales targets, and operational duties within a competitive local market.
Hudsonville offers a more close-knit community vibe in fitness management, often with smaller teams and personalized member interactions. In contrast, larger cities like Detroit may have faster-paced gyms with bigger staff, requiring managers to handle more complex operational challenges.