Job Description
The Foot & Ankle Sales Representative is responsible for promoting, demonstrating, and selling specialized orthopedic products focused on foot and ankle solutions to healthcare professionals. This role involves building strong clinical relationships, supporting product adoption in surgical and clinical settings, and driving territory sales growth. The ideal candidate is highly motivated, knowledgeable in medical or device sales, and comfortable working in fast-paced healthcare environments.
Key Responsibilities:
- Promote and sell foot and ankle medical devices and solutions within an assigned territory
- Develop and maintain strong relationships with surgeons, physicians, and clinical staff
- Provide product demonstrations and technical support in clinical and operating room environments
- Educate healthcare professionals on product features, benefits, and proper usage
- Support surgical cases and ensure product availability and readiness
- Achieve or exceed territory sales goals and performance targets
- Monitor market trends, competitor activity, and customer needs
- Maintain accurate sales records, forecasts, and activity reports
- Participate in training programs, conferences, and product education events
- Ensure compliance with healthcare regulations and company policies
Success Factors:
- Strong relationship-building and consultative sales skills
- Clinical aptitude and ability to understand surgical procedures
- Excellent communication and presentation abilities
- Self-motivated with strong territory management skills
- High level of professionalism and adaptability
Required Skills:
- Knowledge of medical terminology and healthcare environments
- Ability to present technical information clearly and effectively
- Strong organizational and time management skills
- Proficiency in CRM systems and sales reporting tools
- Ability to travel frequently within assigned territory
Qualifications:
- Bachelor's degree in business, life sciences, or related field preferred
- 1–3 years of medical device or healthcare sales experience preferred
- Operating room or clinical support experience is a plus
- Valid driver’s license and willingness to travel
Physical Requirements:
- Ability to stand for extended periods during procedures or demonstrations
- Capability to lift instrument trays or product cases up to 50 lbs
- Manual dexterity for handling surgical instruments and devices
Work Environment:
Field-based position requiring frequent travel to hospitals, clinics, and surgical centers. The role may involve time in operating rooms, exposure to medical equipment, and adherence to strict sterile and safety protocols.
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Frequently Asked Questions
Lake Elmo's healthcare sector is steadily growing, creating moderate competition for specialized sales roles like Foot & Ankle Sales Representatives. Candidates with clinical knowledge and strong local relationships often stand out in this region’s medical device sales landscape.
While no mandatory certifications exist, Minnesota employers often prefer candidates with certifications in medical device sales or surgical technology. Familiarity with foot and ankle anatomy through relevant courses can also boost credibility among healthcare clients in Lake Elmo.
This role requires hands-on product demonstrations in operating rooms and close collaboration with orthopedic surgeons. Unlike broader sales positions, it demands understanding complex surgical procedures and managing inventory for foot and ankle-specific devices.
Success hinges on clinical communication, detailed product knowledge, and territory management. The ability to present technical information clearly and build trust with surgical teams is vital for advancing adoption of foot and ankle implants and devices.
Progression often leads to senior sales leadership or specialized product management roles within orthopedic device firms. Developing expertise in foot and ankle markets may also open doors to regional sales director positions or clinical education roles.
Stryker’s emphasis on innovation and clinical collaboration means representatives often engage deeply with surgical teams and attend cutting-edge training. Their resources and brand recognition can provide stronger territory support than smaller competitors.
Representatives at Stryker are expected to proactively cultivate relationships with surgeons and maintain high product readiness in operating rooms. Meeting or exceeding sales goals while navigating complex healthcare environments is a key performance measure.
Salaries typically range between $85,000 and $115,000 annually, often supplemented by commissions and bonuses, reflecting the specialized nature of the job and the regional healthcare market demand for orthopedic sales expertise.
Given the field-based nature, reps often travel between multiple hospitals and clinics in surrounding areas. Efficient route planning is crucial, as some surgical centers are spread across the Twin Cities metro, impacting daily travel time.
Minnesota’s expanding orthopedic services and aging population fuel steady demand for specialized sales reps. Employers often seek candidates who can adapt to evolving surgical technologies and support increasing procedural volumes in Lake Elmo’s vicinity.