Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Decatur's fitness industry is growing steadily, with increasing demand for skilled personal trainers. Competition is moderate; trainers with certifications and local experience often have an edge. Crunch Fitness, being a popular franchise here, attracts trainers eager to work in a vibrant, community-focused environment.
In Decatur, accredited certifications like NASM, ACE, or ACSM are highly regarded by gyms including Crunch Fitness. Local employers value trainers who combine credentialing with practical skills in client motivation, ensuring safety and client retention in a diverse fitness community.
Successful personal trainers excel in designing tailored fitness plans, mastering exercise techniques, and providing motivational coaching. Skills in nutrition basics and progress tracking also set them apart, especially in engaging clients towards sustainable health improvements.
Yes, trainers often progress to roles like head coach, fitness manager, or specialized instructors. Gaining advanced certifications and building strong client relationships can open doors to leadership positions or entrepreneurial ventures within or beyond gym franchises.
Beyond coaching sessions, trainers often handle scheduling, client progress documentation, and assisting members with equipment use. Participating in gym events and maintaining a clean, motivating space also contribute to overall member experience and club success.
Crunch Fitness emphasizes a fun, no-judgment atmosphere that blends fitness with entertainment. Trainers here benefit from a supportive culture, access to advanced equipment, and tools like DotFit for program management, fostering both client engagement and trainer growth.
Crunch coaches juggle delivering motivating sessions while supporting club-wide activities like boot camps and equipment upkeep. Balancing administrative tasks with energizing member interactions demands strong time management and adaptability in a dynamic gym setting.
Personal trainers in Decatur typically earn between $30,000 to $50,000 annually, factoring in base pay plus commissions on training packages and supplements. Crunch Fitness offers competitive compensation aligned with industry standards and performance incentives.
Crunch Fitness combines high-energy group classes with personalized coaching, offering trainers a diverse client base and chances for creative program design. The inclusive culture and brand recognition provide a unique platform compared to smaller, traditional gyms.
Crunch Fitness primarily focuses on in-person training to ensure safety and hands-on guidance. Remote personal training is generally not permitted, maintaining the franchise's commitment to direct client engagement and quality service.