Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Newark's fitness scene is growing, with increasing demand for certified personal trainers. Competition is moderate, but trainers who bring motivational coaching and customized programs often stand out. Local gyms like Crunch Fitness value trainers who engage members, making Newark a promising place to build a fitness career.
Yes, apart from standard CPT credentials, gyms in New Jersey often prefer certifications recognized by the National Academy of Sports Medicine (NASM) or the American Council on Exercise (ACE). These credentials demonstrate expertise and align with local industry standards, boosting trainers’ employability.
Exceptional personal trainers excel not just in exercise knowledge but also in client motivation, nutrition basics, and progress tracking. Effective communication and adaptability to different fitness levels create a personalized experience that drives client success and retention.
Personal trainers can evolve into specialist roles like strength coaches, wellness consultants, or fitness program directors. Certifications in nutrition or group fitness instruction open doors to leadership positions or even franchise ownership within brands like Crunch Fitness.
A Crunch Fitness personal trainer balances one-on-one sessions, designing workouts, and educating clients on proper techniques. They also contribute to club events, manage schedules using digital tools, and maintain a motivating environment aligned with Crunch’s core values.
As a Crunch Coach, the focus is on delivering a fun, inclusive fitness experience while embodying the T.R.A.I.N. values. Unlike standard trainers, Crunch Coaches engage in club activities, support member success beyond workouts, and use specific tools like dotfit for client management.
Crunch Fitness provides perks like complimentary gym membership, commission on training and supplements, and discounts on nutritional products. The energetic culture and career growth opportunities within this expanding brand set it apart from typical gym environments.
Personal trainers in Newark typically earn between $35,000 and $50,000 annually, factoring in base pay plus commissions on training packages. Crunch Fitness offers competitive compensation aligned with local market trends and rewards trainers for client acquisition and retention.
Crunch utilizes digital platforms like dotfit and Google Calendar, enabling trainers to efficiently track client sessions, set goals, and organize appointments. This tech integration helps maintain consistent communication and tailored program adjustments.
No, trainers employed by Crunch Fitness must exclusively provide training within the franchise. This policy ensures consistent quality, brand alignment, and adherence to safety standards, reinforcing the gym’s commitment to its members.