NexlintoPersonal Trainer
Company : Crunch Fitness
Location : Wayland, MI, 49348
Job Type : Full Time / Part Time
Date Posted : 8 February 2026
Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Crunch Fitness in Wayland offers a dynamic environment where personal trainers, called Crunch Coaches, not only provide tailored fitness programs but also embody core values like being timely, inspiring, and attentive. This role integrates motivating clients with club-wide engagement, setting it apart from typical gym trainer positions.
Employers near Wayland often prefer accredited CPT certifications, as seen with Crunch Fitness's requirements. Regional fitness standards emphasize nationally recognized credentials to ensure trainers can design safe, effective programs tailored to diverse client needs in Michigan’s growing wellness market.
Yes, trainers in smaller towns like Wayland might face tighter competition for clients but benefit from stronger community bonds. Personal trainers need to leverage local relationships and provide versatile fitness solutions, sometimes doubling as fitness educators and event facilitators to maintain member engagement.
A Crunch Coach in Wayland typically delivers personalized training sessions, tracks client progress, assists members with equipment, and participates in club events. Administrative tasks like scheduling and goal setting using Dotfit and Google Calendar are essential to ensure smooth service delivery and client satisfaction.
Personal trainers in Wayland can anticipate earning around $40,000 annually, with variations depending on commissions from training packages and supplements. This figure aligns closely with national mid-level trainer salaries, reflecting regional cost of living and Crunch Fitness’s competitive compensation structure.
Crunch Fitness supports personal trainers with advancement paths such as becoming head coaches or franchise partners. Trainers can expand their expertise through ongoing education, increase earnings via commissions, and gain leadership experience in a vibrant fitness brand focused on member retention and community engagement.
Crunch Coaches provide foundational nutrition advice as part of comprehensive fitness plans, helping clients integrate balanced dietary habits alongside cardio and resistance training. This holistic approach enhances client outcomes and aligns with Crunch’s mission to create motivating, health-focused experiences.
Crunch’s no-judgment, high-energy atmosphere fosters inclusivity and fun, encouraging trainers to inspire clients while maintaining professionalism. This culture enhances trainer-member rapport and supports a positive environment conducive to achieving fitness goals.
Crunch Fitness personal trainers, known as Crunch Coaches, are integral to a franchise that blends entertainment with fitness, emphasizing core values like being ready and noble. Trainers engage beyond workouts, including leading events and supplement demos, creating a multifaceted and engaging job experience.
Crunch empowers trainers with tools like Dotfit and Google Calendar to streamline session planning, client tracking, and goal monitoring. This digital support ensures trainers maintain organized workflows, enhancing client results and operational efficiency within the Wayland club.