Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Pembroke Pines experiences steady growth in fitness jobs, with personal trainers sought after due to increasing health awareness. The local market values certifications and client engagement skills, making it moderately competitive but rewarding for trainers who build strong community connections.
While a CPT credential from accredited bodies is standard, South Florida gyms, including those in Pembroke Pines, often favor trainers with additional nutrition or specialty fitness certifications, reflecting the area's diverse clientele and wellness trends.
Beyond coaching, personal trainers manage client progress tracking, schedule sessions, provide fitness education, and help maintain gym equipment safety. Administrative tasks like using digital tools for programming and communicating with management are also essential.
Strong motivational communication, adaptability across fitness levels, and proficiency in nutrition basics amplify advancement chances. Trainers who engage clients effectively and stay current with fitness trends often unlock leadership or specialized coaching opportunities.
Crunch Fitness emphasizes a vibrant, no-judgment culture combining serious workouts with entertainment. Trainers here not only coach but also embody core values like inspiration and attentiveness, fostering a supportive atmosphere that drives member retention.
At Crunch Fitness, trainers focus on delivering upbeat, tailored sessions and supporting members through educational events. This approach encourages relationship building, ensuring clients feel motivated and engaged within a dynamic club environment.
In Pembroke Pines, personal trainers typically earn between $35,000 and $50,000 annually, with additional income possible through commissions on training packages and supplement sales, especially within vibrant fitness centers like Crunch Fitness.
Given Pembroke Pines' suburban layout, commuting within a 15-30 minute radius is common among trainers. Access to highways and public transit options can affect commute times, so proximity to gyms significantly influences daily travel.
A high school diploma or GED is a baseline, but earning a CPT certification from recognized bodies is crucial. Florida gyms often look for trainers passionate about health and skilled at inspiring diverse clients for a rewarding career.
Effective communication ensures trainers can motivate and instruct clients clearly, while strong time management allows balancing workout sessions, progress tracking, and administrative duties, maximizing client satisfaction and operational efficiency.