NexlintoPersonal Trainer
Company : Crunch Fitness
Location : New Cumberland, PA, 17070
Job Type : Full Time / Part Time
Date Posted : 6 February 2026
Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
New Cumberland's fitness scene is growing, with increasing demand for personal trainers due to rising health awareness. However, competition remains moderate, making it a promising area for trainers looking to build clientele, especially within well-known franchises like Crunch Fitness that attract loyal members.
Employers in Pennsylvania, including Crunch Fitness, generally prefer candidates holding nationally recognized CPT certifications from organizations like NASM or ACE. These credentials demonstrate credible training knowledge, which is highly valued by local gyms and clients focused on safety and effective fitness coaching.
Success in New Cumberland gyms requires blending motivational coaching with adaptability to diverse fitness levels. Trainers benefit from mastering equipment usage, delivering nutrition basics, and engaging members through community events, aligning with the energetic and inclusive culture found at Crunch Fitness.
Personal trainers can advance into head coaching, fitness program design, or management positions within gyms. Specializing in areas like rehabilitation or sports training can also open doors. Continuous education and certifications boost progression, especially in expanding franchises like Crunch Fitness.
Crunch Fitness positions personal trainers as brand ambassadors who embody its T.R.A.I.N. values—timely, ready, attentive, inspiring, noble. Trainers engage members not only through sessions but also by leading fitness events, enhancing both member retention and the gym’s vibrant, judgment-free atmosphere.
Crunch trainers balance hands-on coaching with club involvement, including group classes and supplement demos. They also utilize tools like Dotfit for programming and maintain detailed client progress records, fostering a structured yet dynamic workday focused on client success and club vitality.
Personal trainers in New Cumberland typically earn between $35,000 and $50,000 annually, influenced by commission on training packages and supplements. Crunch Fitness offers competitive pay plus gym membership perks, making it an attractive option for trainers seeking both financial and career growth.
Crunch Fitness requires its personal trainers to work exclusively within its clubs. This exclusivity ensures trainers are fully dedicated to the franchise’s standards and community, providing consistent quality and maintaining the brand’s reputation for exceptional personal training services.
Crunch Fitness equips trainers with digital tools like Dotfit and Google Calendar to streamline scheduling and program management. This tech integration helps trainers maintain detailed client records, track goals effectively, and deliver personalized, motivating fitness experiences.
Trainers often juggle client motivation fluctuations and adapting programs to varied fitness levels. Embracing Crunch’s core values—being attentive and inspiring—helps overcome these hurdles by fostering strong trainer-client rapport and delivering tailored, engaging workouts that keep members committed.