Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Kansas City, KS, shows a growing demand for fitness professionals, with many gyms seeking certified personal trainers. The competition is moderate but leans toward favoring candidates who bring strong client engagement skills and certifications aligning with local fitness trends. Networking within local clubs can improve job prospects.
In Kansas City, accredited certifications like NASM, ACE, or ACSM are highly regarded by employers. Crunch Fitness values CPT credentials, ensuring trainers meet professional standards. Local gym culture also appreciates trainers with nutrition and motivational coaching skills to boost client retention.
Success hinges on delivering tailored fitness plans, mastering equipment guidance, and maintaining strong motivational communication. Kansas City trainers often combine cardio, resistance training, and nutrition advice to foster client progress, meeting diverse community health goals.
Crunch Fitness emphasizes an energetic, entertainment-driven approach, blending fun with serious training. Trainers act as brand ambassadors, engaging members in group activities and supplement demos, offering a dynamic environment that differs from more traditional gyms focused solely on workouts.
Crunch Fitness offers structured advancement paths including leadership roles like head coach, alongside perks such as competitive commissions and exclusive training tools. Their culture fosters ongoing professional development within a vibrant, inclusive community.
Personal trainers in Kansas City typically earn between $35,000 and $50,000 annually, combining base pay with commissions from training packages and supplements. Crunch Fitness includes benefits like free gym membership and discounts, enhancing overall compensation.
Showcase your passion for inspiring diverse fitness levels, mastery of safe exercise techniques, and ability to foster engaging member experiences. Emphasizing alignment with Crunch’s T.R.A.I.N. values—timely, ready, attentive, inspiring, noble—can set you apart.
Crunch Fitness trainers work onsite, leveraging direct member interaction and club resources, while remote trainers rely on virtual coaching platforms. The in-person role supports hands-on guidance, immediate feedback, and community involvement, contrasting with the flexibility yet isolation of remote work.
Many underestimate the administrative workload, including session tracking and scheduling. Also, trainers must exclusively work within Crunch, with no outside clients permitted, emphasizing commitment to the franchise’s service standards.
Kansas City's community values a blend of traditional fitness and social engagement. Trainers at Crunch adapt by incorporating group events and motivational coaching, creating a welcoming atmosphere that balances serious workouts with enjoyable experiences.