Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
In Carrollton, TX, certifications from accredited bodies like NASM or ACE are highly regarded. Trainers with specialized credentials often attract more clients, especially in competitive gyms like Crunch Fitness. Holding a certified personal trainer credential enhances credibility and aligns with local industry standards.
Personal trainers in Carrollton emphasize teaching proper exercise techniques and monitoring clients closely to prevent injuries. They blend motivation with attentiveness, ensuring workouts are effective yet safe, which builds trust and encourages long-term member retention at gyms such as Crunch Fitness.
Crunch Fitness personal trainers in Carrollton focus on delivering tailored workouts, educating on nutrition basics, and tracking progress. They also assist members with equipment, engage in club events, and maintain a clean, motivating environment to enhance client experience and gym community.
The Dallas-Fort Worth metro, including Carrollton, has a growing fitness industry with increasing demand for personal trainers. However, competition remains moderate due to many gyms and fitness centers seeking skilled trainers who can offer personalized coaching and client engagement.
Crunch Fitness stands out by combining a fun, no-judgment atmosphere with high-energy training sessions. Trainers benefit from exclusive tools and a supportive brand culture focused on inspiring clients, which differs from the more traditional or competitive environments at other Texas gyms.
Yes, Crunch Fitness provides career advancement paths within its expanding franchise network. Trainers can grow into leadership roles such as head coach or management, leveraging their client success and club involvement to enhance their professional trajectory.
In addition to competitive wages, Crunch Fitness offers commissions on training packages and supplements, plus discounts on nutrition products. Trainers also receive complimentary gym memberships, fostering a healthy lifestyle while working in an inclusive, motivating environment.
Personal trainers in Carrollton typically earn between $35,000 and $50,000 annually, depending on experience and commission earned from personal training packages. Crunch Fitness offers competitive pay combined with performance incentives, aligning well with local industry standards.
At Crunch Fitness, personal trainers focus heavily on client engagement and education, integrating fitness entertainment with results-driven coaching. This contrasts with other centers where trainers may have less involvement in member retention or club-wide activities.
As a Crunch Coach, trainers emphasize a holistic approach, integrating cardio, resistance training, and nutrition basics. This role encourages creativity and motivational techniques unique to Crunch’s energetic brand, helping trainers craft more engaging and effective client programs.