Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Long Lake's growing fitness culture means steady demand for personal trainers, but competition can be moderate due to nearby larger cities. Trainers leveraging certifications and local networking, especially at popular gyms like Crunch Fitness, tend to secure more clients and stable roles.
Minnesota gyms, including Crunch Fitness, often prefer accredited CPT credentials such as NASM or ACE. Local employers value trainers with up-to-date certifications combined with CPR/AED training to ensure client safety and professional standards.
Top personal trainers excel in communication, individualized program design, and motivational techniques. Mastery of exercise science paired with empathy allows trainers to tailor sessions effectively, driving client progress and retention in competitive fitness markets.
Personal Trainers focus more on one-on-one coaching with personalized plans, tracking client progress, and safety supervision, while fitness instructors typically lead group classes. Trainers also handle detailed assessments and nutrition guidance, enhancing client goal achievement.
Absolutely. With experience, personal trainers often move into roles like head coach, fitness manager, or wellness consultant. Continuous education and networking, especially within franchises like Crunch Fitness, open pathways to leadership and specialized certifications.
Crunch Fitness stands out by providing free gym membership, commission on training packages, and discounts on supplements. Their vibrant, entertainment-focused atmosphere also encourages trainers to engage creatively, boosting job satisfaction and client retention.
Crunch coaches actively participate in events like boot camps and supplement demos, fostering community and member engagement. This involvement enhances trainers’ visibility, supports member goals beyond sessions, and aligns with Crunch’s fun, inclusive brand culture.
Personal Trainers in Long Lake typically earn between $35,000 and $50,000 annually, factoring in base pay and commissions. Crunch Fitness offers competitive compensation with added perks like memberships and product discounts, appealing to motivated fitness professionals.
Begin by obtaining accredited certification and gaining hands-on experience through internships or assistant roles. Networking within local gyms such as Crunch Fitness and staying current with fitness trends will improve job prospects in Minnesota’s fitness industry.
Crunch Fitness trainers utilize platforms like dotfit for program design and Google Calendar for scheduling. These tools streamline session tracking, goal setting, and client communication, ensuring efficient service delivery aligned with company standards.