Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Highland Park’s fitness industry is growing steadily, with increased demand for certified personal trainers due to rising health awareness. However, competition remains moderate as many gyms seek trainers who combine technical skills with client engagement abilities, making certifications and interpersonal skills crucial for standing out.
Trainers in Highland Park often benefit from certifications accredited by national bodies like NASM or ACE, as local gyms prioritize recognized credentials. Additionally, knowledge of nutrition basics and fitness technology tools is highly valued to meet client expectations in this health-conscious community.
Focusing on accredited certifications such as NASM, ACE, or ACSM is essential in Highland Park. These credentials demonstrate professionalism and align with regional employer standards, boosting your chances in the local job market where clients seek qualified trainers with evidence-backed expertise.
Crunch Fitness personal trainers design tailored fitness programs, coach clients on proper techniques, and provide motivational support. They also track progress meticulously using digital tools, ensuring client safety while fostering an energetic atmosphere that aligns with Crunch’s inclusive fitness culture.
Yes, Crunch Fitness in Highland Park offers pathways to advance from a crunch coach to leadership roles like head coach or assistant head coach. Trainers who excel in client retention and club involvement often unlock promotions and expanded responsibilities within this dynamic fitness brand.
Crunch Fitness emphasizes a unique blend of entertainment and fitness, creating a no-judgment environment. Trainers here have access to state-of-the-art equipment and participate in fun club activities, setting it apart from traditional gym roles that may focus strictly on training without the engaging community aspect.
Personal trainers in Highland Park typically earn between $40,000 and $55,000 annually, including base pay and commissions from training packages. Crunch Fitness offers competitive wages augmented by commissions and discounts on supplements, supporting both financial and professional growth.
Crunch Fitness expects its personal trainers to train clients solely within their gyms, ensuring brand consistency and quality control. This exclusivity supports a focused client-trainer relationship and helps maintain the high standards of service that Crunch is known for.
Trainers utilize digital platforms like DotFit and Google Calendar to customize workouts, monitor client progress, and schedule sessions efficiently. This tech integration enhances personalized coaching experiences and streamlines administrative tasks, boosting productivity and client satisfaction.
Crunch Fitness offers flexible part-time roles that accommodate trainers balancing multiple commitments. These positions still require certified credentials and allow trainers to gain valuable experience while contributing to the club’s energetic and inclusive fitness environment.