Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
West York offers a moderately competitive landscape for personal trainers, driven by growing health awareness and gym memberships. Demand is rising, but candidates with certifications and strong client coaching skills tend to stand out, especially in established franchises like Crunch Fitness.
Certified Personal Trainer (CPT) credentials from nationally accredited bodies are highly valued in the West York fitness community. Employers often look for certifications that emphasize client safety, nutrition basics, and tailored fitness programming to meet diverse local clientele needs.
Effective personal trainers combine expertise in exercise techniques, motivational coaching, and nutrition basics. Strong communication, time management, and the ability to adapt workouts for various fitness levels are crucial for success and member retention.
Trainers use regular assessments including strength, endurance, and body composition tracking. Providing personalized feedback and adjusting workouts keeps motivation high, ensuring clients feel supported and challenged throughout their fitness journey.
Crunch Fitness trainers integrate proprietary tools and follow the franchise's core values, offering structured programs in a high-energy environment. Unlike freelance trainers, they benefit from club resources, member base, and marketing support, focusing solely on in-gym sessions.
Crunch personal trainers enjoy complimentary gym membership, competitive pay with commission opportunities, discounts on supplements, and career growth within a dynamic, fun fitness brand that emphasizes engaging member experiences.
Yes, Crunch Fitness mandates trainers to work exclusively within their clubs. This policy helps maintain consistent training standards and ensures trainers fully commit to supporting their members and the brand’s fitness philosophy.
Personal trainers in West York typically earn between $38,000 and $52,000 annually, depending on experience and commission from sessions. Crunch Fitness offers competitive pay combined with performance bonuses, making it attractive for motivated trainers.
Crunch Fitness supports career growth by providing pathways to roles such as head coach or management positions. Trainers gain experience with proven club systems, client handling, and event participation, which enhance professional development.
Crunch trainers actively participate in club events like boot camps, fitness challenges, and supplement demos, fostering community engagement. This involvement helps trainers build rapport with members and establish themselves as fitness leaders locally.