Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Des Moines shows a growing demand for personal trainers, especially in popular gyms such as Crunch Fitness. Local fitness trends and community health initiatives contribute to steady hiring, but candidates with certifications and strong client engagement skills tend to stand out in this competitive environment.
In Des Moines, possessing accredited certifications like CPT significantly boosts your prospects when applying to gyms such as Crunch Fitness. Employers prioritize certified trainers to ensure client safety and effective program design, reflecting local standards and industry expectations.
Beyond standard certifications, personal trainers benefit from mastering motivational coaching, nutrition basics, and personalized program development. These skills help tailor fitness plans to diverse client needs, enhancing retention and fostering long-term success in roles like those at Crunch Fitness.
A personal trainer at Crunch Fitness balances client sessions with program design, progress tracking, and equipment guidance. They also participate in community events and maintain a clean, welcoming environment, ensuring members receive a motivating and educational fitness experience.
Crunch Fitness offers personal trainers pathways into leadership roles such as head coach or management positions. Advancement typically involves demonstrating client success, strong communication, and embracing the franchise’s core values, making it a solid platform for career development.
Crunch Fitness emphasizes an energetic, 'no judgment' culture where personal trainers inspire clients through engaging sessions and community events. Trainers act as brand ambassadors, combining fitness expertise with entertainment to create a unique environment that encourages member commitment.
Yes, trainers at Crunch Fitness enjoy perks like free gym membership, commission on training packages, and discounts on nutritional products. These benefits support trainers’ personal fitness journeys and incentivize top performance in a fun, inclusive workplace.
Personal trainers in Des Moines typically earn between $35,000 and $50,000 annually, depending on experience and certifications. Crunch Fitness offers competitive pay with added commissions, making it an attractive option for trainers seeking both stable income and growth prospects.
Crunch Fitness personal trainers uniquely combine fitness training with entertainment, focusing heavily on member engagement and community involvement. Their duties extend beyond workouts to include event participation and educational sessions, fostering a vibrant club atmosphere.
Crunch Fitness mandates that trainers work solely within their franchise, ensuring quality and brand consistency. While this limits external freelance opportunities, it provides a structured environment with steady client flow and resources to develop comprehensive training programs.