Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
In Concord, CA, Personal Trainers customize fitness plans considering local fitness trends and client preferences. Trainers often integrate outdoor activities or community wellness events to boost motivation, reflecting the area's active lifestyle and enhancing member retention.
Crunch Fitness Personal Trainers emphasize a blend of entertainment and serious fitness, fostering a no-judgment culture. Their sessions prioritize motivation and inclusivity, supported by access to advanced equipment and group classes unique to Crunch's vibrant atmosphere.
Certified Personal Trainer (CPT) credentials from accredited bodies like NASM or ACE are highly valued in Concord. Local employers may also favor trainers with CPR/AED certification due to community safety standards and client trust expectations.
Daily tasks include designing personalized workouts, coaching clients on technique, monitoring progress, and fostering a motivating environment. Trainers also engage in club events, maintain equipment safety, and handle scheduling through digital tools, all aligning with Crunch's core values.
Crunch Fitness offers avenues such as advancing to head coach or management roles, specializing in nutrition coaching, or leading group fitness programs. Growth is supported by ongoing training and a dynamic, high-energy workplace culture.
Employees enjoy perks like free gym membership, commissions on training sales, discounts on supplements, and access to fitness events. This benefits package reflects Crunch's commitment to supporting trainers' professional and personal wellness.
Concord's fitness industry is growing steadily but less saturated than larger Bay Area hubs, offering promising opportunities for Personal Trainers. Demand is balanced, with employers seeking motivated trainers who can engage diverse clientele effectively.
Personal Trainers in Concord typically earn between $40,000 and $60,000 annually, factoring in base pay plus commissions. Crunch Fitness offers competitive compensation aligned with industry standards and incentives for performance-based earnings.
Crunch Fitness employs tools like DotFit and Google Calendar, enabling trainers to create tailored fitness plans, schedule sessions seamlessly, and track client progress efficiently. This tech integration enhances client engagement and administrative accuracy.
Trainers must convey clear instructions, provide motivational feedback, and adapt communication styles to diverse fitness levels. Strong interpersonal skills help build trust, encourage client commitment, and sustain long-term member relationships.