Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
While Crunch Fitness prefers accredited CPT certifications, having credentials recognized in Illinois can boost your profile locally. It demonstrates familiarity with state standards, which may appeal to employers and clients seeking trainers knowledgeable about regional health guidelines and fitness trends.
Crystal Lake's personal trainer job market tends to be less saturated than Chicago's, offering more approachable entry points. However, demand is growing steadily due to rising health awareness, which benefits trainers aiming for steady client growth without the intense competition found in larger metro areas.
At Crunch Fitness, personal trainers integrate entertainment with fitness, engaging clients through dynamic sessions and club activities like boot camps. Unlike standard gyms, trainers here focus on fostering a no-judgment, motivating environment, blending fun with effective workout and nutrition guidance.
Success at Crunch requires more than technical skills; trainers should embody the T.R.A.I.N. values—being timely, attentive, and inspiring. Preparing to motivate diverse clients and participating actively in club events will enhance your impact and client retention in this vibrant fitness community.
Crunch Fitness offers career progression through leadership roles like head or assistant head coach, along with opportunities in club management. Trainers who demonstrate dedication and skill can expand their responsibilities, contributing to club success and advancing within the franchise's expanding network.
Crunch coaches utilize tools like Dotfit and Google Calendar to organize programming and client sessions efficiently. This digital approach streamlines progress tracking and goal setting, enabling trainers to provide personalized feedback and maintain consistent engagement with members.
Besides competitive pay and commissions, Crunch provides complimentary gym memberships and discounts on nutritional products. The energetic, inclusive atmosphere fosters community, making it easier for trainers to build lasting relationships while enjoying perks that support their own fitness journey.
Crunch trainers actively lead and support club activities such as boot camps and supplement demos, creating interactive experiences for members. These events not only enhance client motivation but also provide trainers with platforms to showcase expertise and attract new clients.
Personal trainers in Crystal Lake at Crunch Fitness usually earn between $35,000 and $50,000 annually, combining base pay with commissions on training packages and supplements. This structure rewards performance and client acquisition, aligning income with personal effort and success.