Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
In Lafayette, CA, obtaining nationally recognized certifications like NASM or ACE is advantageous, but local gyms also value trainers familiar with California’s fitness regulations and clientele preferences. Demonstrating knowledge of regional wellness trends can set you apart in this competitive market.
Lafayette’s fitness scene is growing, with multiple gyms seeking qualified Personal Trainers. Demand is steady, but competition from trainers with varied specialties is high. Emphasizing client retention skills and versatile training methods can improve hiring prospects locally.
Success in Lafayette’s fitness industry often requires proficiency in personalized program design, injury prevention, and motivational coaching tailored to diverse age groups. Familiarity with trendy group classes and nutritional basics also enhances client engagement.
Crunch Fitness prefers trainers holding accredited certifications such as NASM, ACE, or ACSM. These credentials ensure trainers meet industry standards and are equipped to deliver Crunch’s unique blend of fun and effective training.
Crunch Fitness emphasizes a no-judgment, high-energy atmosphere combining entertainment with fitness. Trainers here engage in community events and use advanced tools like DotFit, making the role more dynamic compared to traditional gyms.
A Crunch coach designs tailored workouts, educates clients on safe techniques, participates in club activities, and utilizes digital tools for scheduling and progress tracking, all while fostering a motivating environment that aligns with Crunch’s core values.
Personal Trainers in Lafayette typically earn between $40,000 and $60,000 annually, factoring in base pay plus commissions. Crunch Fitness offers competitive salaries with additional bonuses from training packages and supplement sales.
Crunch Fitness supports career advancement through roles like Head Coach or club management. Trainers can expand skills via ongoing education and increase earnings by building client bases and leading specialized fitness programs.
Crunch Fitness equips trainers with tools such as DotFit and Google Calendar to streamline programming and appointment booking, enabling efficient client tracking, personalized goal setting, and consistent communication.
Crunch Fitness primarily focuses on in-club training to maintain its interactive, community-driven experience. Remote or online personal training is generally not permitted to ensure consistent quality and adherence to brand standards.