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Personal Trainer

Company : Crunch Fitness

Location : Sarasota, FL, 34237

Job Type : Full Time / Part Time

Date Posted : 4 February 2026

Crunch Fitness

Job Title: Crunch Coach (Personal Trainer)

Job Summary

As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.

Key Responsibilities:

Core Values:

  • Uphold the Crunch Franchise T.R.A.I.N. core values:
    • Timely
    • Ready
    • Attentive
    • Inspiring
    • Noble

Train & Support Clients:

  • Deliver exceptional personal training sessions for new and existing clients
  • Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
  • Educate clients on fitness tools and resources to support their goals
  • Track client progress and provide consistent feedback and motivation
  • Demonstrate proper exercise technique and ensure client safety

Serve Crunch Members:

  • Assist members with exercise equipment and correct form
  • Participate in club activities such as fitness events, boot camps, and supplement demos
  • Support general club cleanliness and organization, including racking weights
  • Deliver an engaging and educational Kickoff session for new members

Administrative Duties:

  • Use company tools like dotFIT and Google Calendar to manage programming and scheduling
  • Maintain session tracking, goal setting, and client notes
  • Collaborate with management and follow club systems for service delivery

Organizational Structure:

  • Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
  • This position does not have direct reports

Qualifications

  • High school diploma or GED (required)
  • Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
  • Passion for health, fitness, and helping others
  • Ability to motivate, coach, and inspire people at all fitness levels
  • Strong communication and time-management skills
  • Must exclusively train within Crunch Franchise (no outside training permitted)

Perks and Benefits:

  • Complimentary Crunch gym membership
  • Competitive pay and commission on personal training packages and supplements
  • Discounts on nutritional products and club services
  • Career advancement opportunities in a growing fitness brand
  • Fun, inclusive, and high-energy work environment

About Crunch Fitness:

Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.

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Frequently Asked Questions

Sarasota's fitness scene is growing, with increasing demand for skilled personal trainers. The competition is moderate, favoring trainers who blend motivation with personalized programs. Emphasizing certifications and client engagement can give you an edge in this vibrant Florida market.

While national certifications like CPT are standard, Sarasota gyms often value trainers with additional expertise in nutrition or group fitness, reflecting local wellness trends. Having a versatile skill set tailored to Florida's active lifestyle enhances employability in this region.

Successful personal trainers excel in communication, motivational coaching, and client progress tracking. They design adaptive fitness plans and ensure safety, fostering trust and long-term client commitment, essential for career longevity in personal training.

Starting as a personal trainer often leads to roles like head coach, fitness manager, or specialized trainer. Continuous education and client success can open doors to owning a studio or becoming a fitness influencer, making it a dynamic career with diverse opportunities.

At Crunch Fitness, personal trainers uniquely embody the T.R.A.I.N. values, combining fitness with entertainment to create a no-judgment environment. They engage clients through innovative sessions and club activities, fostering a fun yet results-driven atmosphere.

Crunch Fitness equips trainers with digital tools like Dotfit and Google Calendar to streamline session planning and client tracking. This tech support enhances efficiency, allowing trainers to focus more on client results and less on administrative tasks.

Personal trainers in Sarasota typically earn between $40,000 and $55,000 annually, influenced by certifications, experience, and client base. Commission and perks, especially at established gyms, can significantly boost total earnings in this competitive Florida market.

Trainers prioritize demonstrating correct exercise techniques and monitor form closely, adjusting plans as needed. This balance ensures clients achieve fitness goals without injury, a crucial aspect of professional training in Sarasota's active community.

Personal trainers offer tailored one-on-one guidance focusing on individualized goals, unlike sports trainers who often target athlete rehabilitation or performance. This personalized approach appeals to those seeking direct client impact and diverse fitness challenges.

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