Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
In Chanhassen, MN, a Certified Personal Trainer (CPT) credential from accredited organizations like NASM or ACE is highly regarded. Local fitness centers, including Crunch Fitness, often prefer trainers with formal certification to ensure safety and professionalism while delivering personalized workouts.
Chanhassen offers a balanced demand for personal trainers with slightly less competition than Minneapolis, enabling trainers to secure roles more readily. However, the growing fitness culture in the Twin Cities region means staying certified and adaptable boosts your chances of landing positions.
Essential skills include motivational coaching, exercise technique expertise, and strong communication to tailor fitness plans. Personal trainers also benefit from understanding nutrition basics and mastering time management to juggle client sessions effectively.
Absolutely. Personal trainers can advance into roles like head coach, fitness manager, or specialize in niche areas such as sports conditioning or rehabilitation. Gaining additional certifications and client success stories can pave the way for leadership opportunities.
Crunch Fitness personal trainers integrate the franchise’s unique T.R.A.I.N. values—timely, ready, attentive, inspiring, noble—into their coaching style. They also engage members through club activities and promote a fun, judgment-free workout environment that sets Crunch apart.
Crunch equips trainers with digital tools like Dotfit and Google Calendar, simplifying workout scheduling and progress tracking. This system helps trainers customize client plans, monitor improvements, and maintain consistent communication, fostering better client retention.
Personal trainers in Chanhassen typically earn between $35,000 and $50,000 annually, influenced by experience and commissions on training packages. Crunch Fitness offers competitive pay plus bonuses, making it an attractive option in the regional fitness market.
Trainers must balance a high-energy, client-focused atmosphere while adhering to the franchise’s standards. Managing diverse fitness levels and maintaining motivation during group events or supplement demos requires adaptability and excellent interpersonal skills.
By delivering inspiring and attentive coaching sessions, trainers foster strong client relationships. They also engage members through educational kickoff sessions and fitness events, creating a welcoming community that encourages continued membership.
Yes, Crunch Fitness personal trainers typically train exclusively within the franchise to maintain consistent service quality and brand integrity. This policy helps trainers focus fully on club-specific programs and member engagement without external distractions.