Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
White Plains features a moderately competitive personal trainer market, with demand growing as fitness awareness rises. Trainers with certifications and specialized skills, like those at Crunch Fitness, gain an edge amid local gyms and wellness centers competing for clients.
Yes, certifications such as Certified Personal Trainer (CPT) are highly regarded in New York gyms. Facilities, including Crunch Fitness in White Plains, often prefer or require these credentials to ensure trainers deliver safe, effective guidance aligned with industry standards.
Exceptional personal trainers blend fitness knowledge with motivational coaching, communication finesse, and client progress tracking. Mastery in designing cardio, resistance, and nutrition programming distinguishes standout trainers who help clients sustain long-term wellness goals.
A personal trainer's daily rhythm involves preparing tailored workout plans, conducting hands-on training sessions, educating clients on form and safety, plus managing scheduling and tracking progress using digital tools—all while fostering an encouraging atmosphere.
Personal trainers often advance into roles like head coach, fitness manager, or wellness consultant. Building expertise and client rapport can also lead to entrepreneurship opportunities, such as opening private studios or specializing in niche fitness markets.
Crunch Fitness blends entertainment with fitness, promoting a no-judgment culture. Trainers here engage clients through dynamic sessions, group events, and educational demos, fostering motivation in a high-energy, inclusive environment distinct from traditional gyms.
Crunch personal trainers enjoy perks like complimentary gym access, competitive pay with commissions, discounts on supplements, and career growth opportunities. Such benefits reflect Crunch’s commitment to supporting trainers professionally and personally.
Personal trainers in White Plains typically earn between $40,000 and $60,000 annually, influenced by experience and client commissions. Crunch Fitness offers competitive pay structures, combining base salaries with incentives from training packages and supplement sales.
Yes, Crunch Fitness personal trainers must exclusively train clients within the franchise. This policy ensures consistent service quality and alignment with Crunch’s branded fitness philosophy, supporting unified member experiences across locations.
Crunch coaches utilize digital tools like DotFit and Google Calendar to manage session programming and client appointments. Detailed goal setting and progress notes help maintain personalized client engagement and optimize results over time.