Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Indian Trail, NC offers a growing market for personal trainers as fitness awareness rises. Compared to metropolitan hubs, competition is moderate, making it easier to establish a client base, especially with specialized certifications and a focus on community engagement.
While recognized CPT credentials are essential nationwide, Indian Trail employers often value certifications that emphasize client safety and nutritional guidance due to the community’s increasing interest in holistic wellness.
Beyond coaching, expect duties like tracking client progress meticulously, managing schedules via digital tools, educating members on fitness techniques, and participating in club events, all crucial for fostering client retention and motivation.
Top trainers excel through strong communication, motivational ability, time management, and personalized program design that integrates cardio, resistance training, and nutrition tips tailored to individual client goals.
Progression often leads to head coaching, fitness management, or specialized roles like athletic training. Continuous certification and networking within fitness brands like Crunch Fitness accelerate professional growth and leadership opportunities.
Crunch Fitness emphasizes a no-judgment, high-energy environment combining fun and serious training. Trainers benefit from comprehensive resources, structured systems, and brand core values that prioritize timely and inspiring client interactions.
Crunch provides complimentary gym access, competitive pay with commissions, discounts on supplements, and a lively workplace culture, making it an attractive employer for trainers seeking both financial and community-oriented benefits.
Personal trainers in Indian Trail typically earn between $35,000 and $50,000 annually, influenced by certifications, experience, and commission opportunities, with Crunch Fitness offering competitive compensation aligned with regional standards.
Exclusivity limits outside client work, requiring trainers to build rapport and client retention within the franchise. Adhering to brand protocols and leveraging club resources effectively is essential to overcome these constraints.
Participating in fitness events, boot camps, and product demos allows trainers to showcase expertise, connect with members beyond sessions, and create a motivating atmosphere that enhances client loyalty and recruitment.