Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Denton's fitness industry is growing steadily, creating moderate competition among personal trainers. Local gyms like Crunch Fitness attract many clients, so trainers with strong certifications and client engagement skills tend to stand out in this Texas market.
While a Certified Personal Trainer (CPT) credential is generally preferred, Denton employers often value certifications from nationally recognized bodies like NASM or ACE, which enhance credibility with local clients seeking trustworthy fitness guidance.
Apart from coaching exercises, personal trainers design tailored fitness plans, track client progress meticulously, and provide nutrition tips. They also motivate clients consistently, ensuring safety during workouts by demonstrating proper form.
Key skills include exceptional communication, motivational ability, time management, and strong knowledge of exercise techniques. Trainers must adapt programs to diverse fitness levels while fostering a supportive environment.
Personal trainers can progress to head coach roles, specialize in areas like sports conditioning, or transition into management or wellness consulting. Building client trust and expanding certifications often accelerate growth.
Crunch Fitness emphasizes a fun, no-judgment atmosphere that blends fitness with entertainment. Trainers here enjoy access to state-of-the-art equipment and a community-focused environment fostering member engagement and personal growth.
Crunch offers competitive pay with commissions, free gym membership, and discounts on supplements, alongside opportunities for advancing within the franchise. Trainers benefit from collaborative teams and continuous skill-building resources.
Personal trainers in Denton typically earn between $35,000 and $50,000 annually, depending on experience and certifications. Positions at establishments like Crunch Fitness may also offer commissions from training packages and product sales.
Both part-time and full-time opportunities exist, but many trainers prefer flexible scheduling to accommodate client needs and personal commitments. Crunch Fitness supports varied shifts, which suits trainers balancing multiple roles.
Denton trainers often integrate community-driven events and group activities to boost motivation, reflecting the area's social culture. This approach helps create a more engaging fitness journey tailored to local preferences.