Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Morrow, GA has a growing fitness community fueled by local gyms and wellness centers. Competition for personal trainers here is moderate, with demand rising due to increasing health awareness. Trainers with certifications and strong client engagement skills often find more opportunities at clubs like Crunch Fitness.
In Georgia, widely recognized credentials such as NASM, ACE, or ACSM are highly valued among personal trainers. Crunch Fitness, in particular, prefers certified trainers who demonstrate expertise and professionalism, ensuring client safety and effective training programs.
Successful trainers in Morrow excel in motivational coaching, tailored fitness programming, and communication. Being adept at educating clients on proper techniques and nutrition guidance enhances client retention, especially in dynamic environments like Crunch Fitness.
Starting as a Crunch Coach opens doors to roles such as head coach, fitness manager, or specialized wellness consultant. The brand encourages growth within its franchise, offering advancement through skill development and leadership opportunities in their expanding club network.
Crunch Fitness equips trainers with tools like Dotfit and Google Calendar for seamless session scheduling and client progress tracking. This system streamlines programming and administrative tasks, allowing coaches to focus on delivering personalized training experiences.
Crunch Fitness provides complimentary gym memberships, competitive pay structures with commissions, and discounts on supplements and services. Their energetic and inclusive culture fosters both personal and professional growth unlike many traditional gym environments.
Daily duties include conducting personalized training sessions, educating clients on equipment use, participating in club events, and maintaining facility standards. Trainers also manage client progress and collaborate with management to enhance member experiences.
Personal trainers in Morrow generally earn slightly less than in Atlanta, reflecting the smaller market size, with average annual pay around $40,000-$50,000. However, commission opportunities at Crunch Fitness can boost overall earnings, especially with dedicated client bases.
Crunch personal trainers uniquely blend fun and fitness with a no-judgment approach, emphasizing client motivation and entertainment. Their adherence to the T.R.A.I.N. core values ensures a professional yet inspiring environment unavailable at many other local gyms.
While hands-on experience enhances training effectiveness, Crunch Fitness prioritizes accredited personal trainer certification to guarantee safety and quality. Combining both credentials with a passion for client success is the best formula to thrive within their team.