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Assistant General Manager

Company : Crunch Fitness

Location : Fort Lupton, CO, 80621

Job Type : Full Time / Part Time

Date Posted : 3 February 2026

Crunch Fitness

Job Title: Assistant General Manager

About Us:

Crunch Fitness is a gym that believes in making serious exercise fun by combining fitness and entertainment under our “No Judgments” philosophy. With 45+ locations and more on the way, Crunch is one of the fastest-growing fitness brands in the country. Our clubs feature state-of-the-art cardio and strength training equipment, group classes like Zumba and Yoga Body Sculpt, and a welcoming, high-energy environment.

Position Summary:

We are seeking an Assistant General Manager (AGM) to help lead one of our Crunch locations. The AGM is responsible for supporting overall club operations, driving membership sales, developing staff, and ensuring members have an exceptional experience. This is an opportunity to grow your career with a company that values passion, performance, and fun.

Key Responsibilities:

  • Support the General Manager in overseeing daily operations and sales performance.
  • Recruit, hire, train, and develop a high-performing sales team.
  • Drive revenue growth through memberships, personal training sales, and local outreach initiatives.
  • Deliver exceptional customer service and ensure member satisfaction.
  • Manage scheduling, reporting, and compliance requirements.
  • Actively participate in community and local marketing efforts to generate leads.
  • Maintain a positive, energetic, and team-oriented culture.

Qualifications:

  • Proven track record in sales and customer service.
  • Experience leading and developing a team.
  • Strong communication, organizational, and time-management skills.
  • Competitive, outgoing, and motivated personality.
  • Ability to work evenings and weekends (Friday–Tuesday schedule).
  • Passion for fitness and professional growth.

Compensation & Benefits:

  • $20/hour base pay
  • Monthly bonus potential of $1,000+
  • Commission on personal training package sales
  • Health benefits
  • 401(k) (after 1 year)
  • Free Crunch Fitness membership
  • Exciting, team-oriented work environment
  • Career growth opportunities in a rapidly expanding company

Why Join Us:

At Crunch, working here is more than just a job — it’s a chance to inspire others, achieve your own career goals, and grow in a supportive, fun environment. If you’re ready to bring energy, passion, and leadership to the fitness industry, we’d love to have you on our team.

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Frequently Asked Questions

Crunch Fitness emphasizes a fun, energetic atmosphere blending fitness and entertainment. The Assistant General Manager here not only handles operations but also drives community engagement and staff development, creating a unique leadership role compared to traditional gym management jobs.

Strong communication, team motivation, and adaptability stand out. The role demands a competitive yet supportive mindset to manage sales targets, staff growth, and member satisfaction effectively within a high-energy, dynamic gym setting.

With Crunch Fitness expanding rapidly, AGMs can progress to General Manager roles or regional management. Fort Lupton’s growing fitness market offers opportunities to develop operational expertise and leadership skills that translate into broader industry advancement.

Yes, balancing community engagement with operational efficiency can be tricky due to local demographic preferences. Additionally, managing weekend-heavy schedules while fostering a welcoming culture requires tailored leadership approaches in this region.

Given the area's population growth and health trends, demand for fitness leadership roles is rising. However, candidates with proven sales and team development skills often stand out, making the selection process competitive yet accessible for qualified professionals.

This philosophy encourages AGMs to cultivate an inclusive and motivating environment, focusing on member experience and staff morale. It means prioritizing positive reinforcement and fun while maintaining high performance and operational standards.

Crunch Fitness offers a structured bonus system, commission on personal training sales, and ongoing training programs. The collaborative, team-driven culture also provides AGMs with resources and peer support to meet and exceed goals.

The base pay starts at $20 per hour, complemented by monthly bonuses exceeding $1,000 and commissions on personal training sales. This compensation aligns with local market trends for fitness leadership positions.

Yes, benefits include health coverage, a 401(k) plan after one year, and a free gym membership. These perks support both personal well-being and professional growth in a vibrant, team-centric workplace.

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