Position Summary:
The Personal Training Manager (PTM) leads the personal training department, driving client engagement, revenue growth, and team performance. The PTM is responsible for hiring, training, and developing trainers, while creating a motivating, results-oriented environment that delivers exceptional member experiences.
Key Responsibilities:
- Recruit, train, and develop a high-performing personal training team.
- Drive revenue and client retention through effective programs and sales strategies.
- Deliver and maintain high-quality personal training services.
- Motivate and inspire both staff and clients to achieve fitness goals.
- Lead by example with professionalism, integrity, and a positive attitude.
- Manage scheduling, reporting, and departmental goals.
- Support member outreach and engagement initiatives.
Qualifications:
- Current CPR certification.
- Nationally recognized personal training certification (e.g., NASM, ACE, ACSM, NSCA, NESTA, NFPT, IFPA, Cooper Institute).
- Proven success leading a team in a performance-driven environment.
- Strong communication, organizational, and time-management skills.
- High level of professionalism, integrity, and customer service skills.
- Outgoing, motivational, and competitive personality.
- Ability to lift 50 lbs. and perform physical duties (spotting, lifting, standing, walking).
Compensation & Benefits:
- Earning potential: $90,000–$150,000 (base + bonuses/commissions)
- Medical, Dental, and Vision insurance
- 401(k)
- Paid Time Off (PTO)
- Life insurance & short-term disability coverage
- Free Crunch Fitness membership
- Discounted personal training sessions
- Continuing education support
- Career growth opportunities in a rapidly expanding company
About Company:
Crunch Fitness believes in making serious exercise fun through a unique mix of fitness and entertainment, all under our "No Judgments" hilosophy. With 50+ locations open and 100+ planned, we’re one of the fastest-growing fitness companies in the country. CR Fitness, a leading franchisee of Crunch, is rapidly expanding throughout Florida, Georgia, North Carolina, and Texas — offering unmatched value to members and career opportunities for fitness professionals.
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Frequently Asked Questions
Locally, certifications like NASM, ACE, and ACSM are highly regarded for personal training managers. These credentials not only ensure compliance with health standards but also improve client trust and job prospects in Lowell’s growing fitness market.
Lowell’s fitness sector is expanding, creating a moderate demand for personal training managers. Candidates with leadership experience and strong client engagement skills often find better opportunities as gyms emphasize team performance and member retention.
Effective personal training managers combine motivational skills with operational oversight, fostering a culture of accountability and enthusiasm. They excel at recruiting talent, driving revenue, and aligning team goals with client satisfaction in a results-oriented setting.
Beyond training clients, personal training managers oversee staff development, schedule coordination, and implement sales strategies. Their role blends hands-on coaching with administrative tasks, ensuring high service quality and sustained business growth.
Career growth often involves scaling to regional training manager or director roles, especially by demonstrating success in team leadership and revenue generation. Continuous education and certifications also open pathways to senior managerial positions in fitness organizations.
Crunch Fitness provides personal training managers with benefits like free gym memberships, discounted training sessions, and continuing education support. This approach encourages professional development while fostering a fun, judgment-free work atmosphere.
Personal training managers at Crunch Fitness play a pivotal role in scaling operations by building high-performing teams and enhancing member experiences. Their leadership directly supports the company’s aggressive growth plans across multiple states.
In Lowell, personal training managers can expect a salary between $90,000 and $150,000, combining base pay with bonuses and commissions. This reflects the role’s mix of managerial duties and client engagement responsibilities within the fitness industry.
Motivating a personal training team requires balancing individual goals with gym-wide targets, adapting coaching styles, and maintaining high energy. Overcoming burnout and fostering a supportive environment are common hurdles in sustaining team performance.