Position Summary:
The Personal Training Manager (PTM) leads the personal training department, driving client engagement, revenue growth, and team performance. The PTM is responsible for hiring, training, and developing trainers, while creating a motivating, results-oriented environment that delivers exceptional member experiences.
Key Responsibilities:
- Recruit, train, and develop a high-performing personal training team.
- Drive revenue and client retention through effective programs and sales strategies.
- Deliver and maintain high-quality personal training services.
- Motivate and inspire both staff and clients to achieve fitness goals.
- Lead by example with professionalism, integrity, and a positive attitude.
- Manage scheduling, reporting, and departmental goals.
- Support member outreach and engagement initiatives.
Qualifications:
- Current CPR certification.
- Nationally recognized personal training certification (e.g., NASM, ACE, ACSM, NSCA, NESTA, NFPT, IFPA, Cooper Institute).
- Proven success leading a team in a performance-driven environment.
- Strong communication, organizational, and time-management skills.
- High level of professionalism, integrity, and customer service skills.
- Outgoing, motivational, and competitive personality.
- Ability to lift 50 lbs. and perform physical duties (spotting, lifting, standing, walking).
Compensation & Benefits:
- Earning potential: $90,000–$150,000 (base + bonuses/commissions)
- Medical, Dental, and Vision insurance
- 401(k)
- Paid Time Off (PTO)
- Life insurance & short-term disability coverage
- Free Crunch Fitness membership
- Discounted personal training sessions
- Continuing education support
- Career growth opportunities in a rapidly expanding company
About Company:
Crunch Fitness believes in making serious exercise fun through a unique mix of fitness and entertainment, all under our "No Judgments" hilosophy. With 50+ locations open and 100+ planned, we’re one of the fastest-growing fitness companies in the country. CR Fitness, a leading franchisee of Crunch, is rapidly expanding throughout Florida, Georgia, North Carolina, and Texas — offering unmatched value to members and career opportunities for fitness professionals.
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Frequently Asked Questions
Crunch Fitness’s Personal Training Manager position uniquely blends fitness expertise with a fun, no-judgment culture, emphasizing team motivation and member engagement. In China Grove, this role also involves adapting to local fitness trends and building strong community connections, which may vary from larger urban markets.
Exceptional communication skills, the ability to inspire trainers, and strategic client engagement drive success. Managers must foster a results-driven yet supportive environment, balancing motivation with integrity to lead a high-performing team in a fast-expanding fitness brand like Crunch.
Daily complexities include tailoring training programs to diverse client needs, motivating staff to meet sales goals, and managing scheduling logistics. Balancing hands-on coaching with administrative duties demands strong organizational skills and adaptability to sustain continuous revenue and retention.
Locally, certifications such as NASM and ACE hold significant recognition due to their comprehensive curriculum. Employers in China Grove appreciate credentials that combine practical skills with client management, aligning with regional fitness industry standards and member expectations.
China Grove is experiencing steady growth in fitness facilities, increasing demand for qualified personal training managers. While competition exists, candidates with leadership experience and strong community engagement skills stand out, especially in expanding franchises like Crunch Fitness.
The role offers a competitive package between $90,000 and $150,000 annually, combining base salary with bonuses. This reflects the managerial responsibilities, local market rates, and Crunch Fitness’s commitment to rewarding performance and career development.
Crunch Fitness supports growth through continuing education and leadership development programs. Personal Training Managers can leverage hands-on team management experience and company expansion to progress into regional or senior operational roles as the brand scales.
Crunch’s unique ‘no judgments’ philosophy creates a motivating environment emphasizing fun alongside results. Managers balance professional integrity with a lively culture, driving client satisfaction and trainer enthusiasm distinctively compared to more traditional gym settings.
Yes, perks include comprehensive medical coverage, paid time off, and a free gym membership, which promote well-being. Additionally, flexible scheduling and performance bonuses help managers maintain balance while leading high-energy teams.
Beyond leadership, managers need physical stamina for lifting up to 50 lbs and active involvement in training sessions. Strong organizational skills and motivational ability are crucial to synchronize client programs with team performance and business objectives.