Position Summary:
The Personal Training Manager (PTM) leads the personal training department, driving client engagement, revenue growth, and team performance. The PTM is responsible for hiring, training, and developing trainers, while creating a motivating, results-oriented environment that delivers exceptional member experiences.
Key Responsibilities:
- Recruit, train, and develop a high-performing personal training team.
- Drive revenue and client retention through effective programs and sales strategies.
- Deliver and maintain high-quality personal training services.
- Motivate and inspire both staff and clients to achieve fitness goals.
- Lead by example with professionalism, integrity, and a positive attitude.
- Manage scheduling, reporting, and departmental goals.
- Support member outreach and engagement initiatives.
Qualifications:
- Current CPR certification.
- Nationally recognized personal training certification (e.g., NASM, ACE, ACSM, NSCA, NESTA, NFPT, IFPA, Cooper Institute).
- Proven success leading a team in a performance-driven environment.
- Strong communication, organizational, and time-management skills.
- High level of professionalism, integrity, and customer service skills.
- Outgoing, motivational, and competitive personality.
- Ability to lift 50 lbs. and perform physical duties (spotting, lifting, standing, walking).
Compensation & Benefits:
- Earning potential: $90,000–$150,000 (base + bonuses/commissions)
- Medical, Dental, and Vision insurance
- 401(k)
- Paid Time Off (PTO)
- Life insurance & short-term disability coverage
- Free Crunch Fitness membership
- Discounted personal training sessions
- Continuing education support
- Career growth opportunities in a rapidly expanding company
About Company:
Crunch Fitness believes in making serious exercise fun through a unique mix of fitness and entertainment, all under our "No Judgments" hilosophy. With 50+ locations open and 100+ planned, we’re one of the fastest-growing fitness companies in the country. CR Fitness, a leading franchisee of Crunch, is rapidly expanding throughout Florida, Georgia, North Carolina, and Texas — offering unmatched value to members and career opportunities for fitness professionals.
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Frequently Asked Questions
Crunch Fitness emphasizes a unique 'no judgments' culture combining fitness and entertainment, making their Personal Training Manager role more dynamic. Unlike typical gyms in Roanoke, TX, this position focuses heavily on team motivation and creative member engagement, fostering a vibrant, supportive environment.
In Roanoke, TX, employers like Crunch Fitness highly value nationally recognized certifications such as NASM, ACE, and ACSM. These credentials demonstrate expertise and compliance with local fitness industry standards, enhancing credibility and employability in this competitive market.
Recruiters in Texas seek Personal Training Managers who combine leadership skills with motivation and sales acumen. Strong communication, organizational abilities, and a competitive personality to inspire trainers and clients alike are critical for success in this results-driven environment.
Starting as a Personal Training Manager at Crunch Fitness opens doors to senior leadership roles such as Regional Training Director or General Manager. The company’s rapid growth supports continuous learning and advancement, especially for those excelling in team development and revenue growth.
Crunch Fitness invests in its Personal Training Managers through continuing education support and structured career growth paths. Access to discounted certifications and leadership training helps managers sharpen skills and progress professionally within a fast-expanding fitness franchise.
Managers in Roanoke must adapt to a diverse clientele with varying fitness goals while meeting ambitious revenue targets. Balancing staff motivation, scheduling complexities, and maintaining high service quality in a competitive Texan market demands strong multitasking and leadership prowess.
Personal Training Managers in Roanoke can expect a salary range between $90,000 and $150,000, combining base pay with bonuses and commissions at Crunch Fitness. This compensation reflects local market demand and rewards performance in driving client engagement and departmental success.
Crunch Fitness offers a blend of entertainment and fitness under a 'no judgments' approach, setting it apart. Their Personal Training Managers benefit from a culture that encourages innovation, member-focused programs, and significant earning potential, unlike many traditional gyms.
The role combines hiring and developing trainers with creating engaging sales and training programs to boost client retention. Managers lead by example, fostering a motivating environment that aligns staff performance with high-quality member experiences and business growth.
Candidates need to be physically capable—lifting up to 50 lbs. and actively supporting training sessions—while excelling in leadership tasks like scheduling and reporting. This dual role requires stamina, organizational skills, and an energetic approach to inspire both clients and staff.