Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
While Crunch Fitness prefers candidates with a Certified Personal Trainer (CPT) credential, it's not always strictly required. However, holding an accredited CPT boosts your credibility and aligns with Auburn’s fitness industry standards, enhancing your chances for success and client trust.
Auburn's growing fitness culture has increased demand for qualified trainers, but competition remains moderate. Employers like Crunch Fitness seek trainers who combine passion, strong communication, and motivational skills, providing opportunities for certified professionals to stand out.
Sessions often include personalized workout plans, monitoring client form, offering motivation, and integrating cardio, resistance exercises, plus basic nutrition advice. Trainers also track progress and ensure safety, tailoring each workout to individual fitness levels and goals.
Crunch Fitness offers advancement from entry-level coaching to senior trainer roles and potential leadership positions like head coach. Growth depends on client success, leadership capabilities, and dedication to Crunch’s core values, fostering a dynamic career within a vibrant fitness brand.
Crunch combines fitness with entertainment, promoting a no-judgment environment. Trainers benefit from comprehensive member engagement, access to state-of-the-art equipment, and perks like gym membership and supplement discounts, making it a unique workplace for fitness professionals.
Crunch Fitness requires trainers to operate exclusively within their franchise locations. Remote or external personal training is not permitted, ensuring consistent quality and member engagement aligned with Crunch’s in-club fitness experience.
Personal Trainers in Auburn typically earn between $30,000 and $45,000 annually, factoring in base pay plus commissions from training packages and supplement sales. Crunch Fitness offers competitive compensation aligned with local market rates and performance incentives.
Crunch provides digital tools like Dotfit and Google Calendar to streamline session scheduling, program design, and client progress tracking. These resources help trainers maintain organized records, ensuring efficient service delivery and enhanced client outcomes.
As a Crunch Coach, trainers embody the T.R.A.I.N. values—timely, ready, attentive, inspiring, noble—while delivering engaging, educational sessions. This role blends motivation with community involvement, setting it apart from typical personal training jobs focused solely on workouts.
Participation in events like boot camps and supplement demos enhances trainers’ visibility and client connection, fostering a supportive community atmosphere. This interaction not only builds member retention but also enriches the trainer’s professional experience within Crunch’s lively environment.