Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
In Concord, NC, employers often favor certified personal trainers (CPT) accredited by recognized organizations, enhancing credibility and client trust. While not always mandatory, possessing such certifications boosts job prospects in local gyms like Crunch Fitness and aligns with regional fitness industry standards.
Concord's fitness scene is growing steadily, with moderate competition for personal trainers. Demand for trainers skilled in motivating diverse clients is rising, especially at well-known clubs like Crunch Fitness. Standing out often requires certification and a dynamic approach to client engagement.
Success as a personal trainer in Concord hinges on strong communication, program customization, and motivational skills. Trainers must adeptly guide clients through cardio, resistance workouts, and nutrition basics, ensuring safety while inspiring consistent progress toward fitness goals.
Beyond training clients, personal trainers handle scheduling via digital tools, maintain progress records, assist members with equipment, and engage in club events. These activities are crucial for fostering member retention and supporting overall gym operations.
Personal training offers a rewarding chance to impact lives by promoting health and wellness, combining fitness expertise with interpersonal skills. It provides opportunities for continual learning, client diversity, and advancement within expanding brands like Crunch Fitness.
Crunch personal trainers embody T.R.A.I.N. values—being timely, ready, attentive, inspiring, and noble—which shape client interactions and teamwork. This culture fosters an inclusive, motivating environment that elevates both member experiences and trainer satisfaction.
Crunch trainers uniquely blend fitness with entertainment, fostering a no-judgment atmosphere. They deliver high-energy sessions, participate in innovative club events, and benefit from perks like gym membership and supplement discounts, making the experience engaging for both staff and clients.
Personal trainers in Concord at Crunch Fitness typically earn competitive wages supplemented by commissions on training packages and supplements. This structure rewards performance and client engagement, aligning compensation with industry standards in the region.