NexlintoPersonal Training Manager
Company : Crunch Fitness
Location : Foley, AL, 36536
Job Type : Full Time / Part Time
Date Posted : 5 February 2026
Position Summary:
The Personal Training Manager (PTM) leads the personal training department, driving client engagement, revenue growth, and team performance. The PTM is responsible for hiring, training, and developing trainers, while creating a motivating, results-oriented environment that delivers exceptional member experiences.
Key Responsibilities:
- Recruit, train, and develop a high-performing personal training team.
- Drive revenue and client retention through effective programs and sales strategies.
- Deliver and maintain high-quality personal training services.
- Motivate and inspire both staff and clients to achieve fitness goals.
- Lead by example with professionalism, integrity, and a positive attitude.
- Manage scheduling, reporting, and departmental goals.
- Support member outreach and engagement initiatives.
Qualifications:
- Current CPR certification.
- Nationally recognized personal training certification (e.g., NASM, ACE, ACSM, NSCA, NESTA, NFPT, IFPA, Cooper Institute).
- Proven success leading a team in a performance-driven environment.
- Strong communication, organizational, and time-management skills.
- High level of professionalism, integrity, and customer service skills.
- Outgoing, motivational, and competitive personality.
- Ability to lift 50 lbs. and perform physical duties (spotting, lifting, standing, walking).
Compensation & Benefits:
- Earning potential: $90,000–$150,000 (base + bonuses/commissions)
- Medical, Dental, and Vision insurance
- 401(k)
- Paid Time Off (PTO)
- Life insurance & short-term disability coverage
- Free Crunch Fitness membership
- Discounted personal training sessions
- Continuing education support
- Career growth opportunities in a rapidly expanding company
About Company:
Crunch Fitness believes in making serious exercise fun through a unique mix of fitness and entertainment, all under our "No Judgments" hilosophy. With 50+ locations open and 100+ planned, we’re one of the fastest-growing fitness companies in the country. CR Fitness, a leading franchisee of Crunch, is rapidly expanding throughout Florida, Georgia, North Carolina, and Texas — offering unmatched value to members and career opportunities for fitness professionals.
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Frequently Asked Questions
Foley’s fitness industry is growing steadily, but specialized managerial roles like Personal Training Manager remain in moderate demand. Candidates with strong leadership and certified training expertise, especially in popular certifications, gain a notable advantage in the local job market.
Employers in Foley typically favor nationally recognized certifications such as NASM, ACE, or ACSM for managerial roles in personal training. Having CPR certification coupled with advanced credentials enhances credibility and aligns well with regional hiring standards.
Exceptional Personal Training Managers excel through a mix of motivational leadership, client-sales acumen, and strategic team development. Mastery in scheduling, performance tracking, and creating engaging fitness programs also differentiates top candidates in this career path.
Advancement often moves from assistant or team lead roles to full Personal Training Manager positions, then potentially into regional management or general manager tracks. Continuous education and proven revenue-driving results accelerate upward mobility in this dynamic field.
Balancing client retention with trainer motivation, adapting schedules to demand fluctuations, and driving sales targets are core challenges. Effective communication and problem-solving skills are vital to maintaining a positive, productive workout environment.
Crunch Fitness emphasizes a 'no judgments' culture blending fun with fitness, requiring managers to foster inclusivity while pushing performance. This unique philosophy demands leaders who can inspire diverse teams and members, enhancing both engagement and retention.
Crunch Fitness offers a competitive package for Personal Training Managers, with base salaries between $90,000 and $150,000, including bonuses and commissions. This range reflects regional market trends and the role’s responsibility for driving revenue and team success.
Yes, managers enjoy benefits like free gym memberships, discounted personal training sessions, and continuing education support. These perks promote professional growth and personal wellness, aligning with Crunch Fitness’ investment in long-term employee success.