NexlintoPersonal Training Manager
Company : Crunch Fitness
Location : East Aurora, NY, 14052
Job Type : Full Time / Part Time
Date Posted : 4 February 2026
Position Summary:
The Personal Training Manager (PTM) leads the personal training department, driving client engagement, revenue growth, and team performance. The PTM is responsible for hiring, training, and developing trainers, while creating a motivating, results-oriented environment that delivers exceptional member experiences.
Key Responsibilities:
- Recruit, train, and develop a high-performing personal training team.
- Drive revenue and client retention through effective programs and sales strategies.
- Deliver and maintain high-quality personal training services.
- Motivate and inspire both staff and clients to achieve fitness goals.
- Lead by example with professionalism, integrity, and a positive attitude.
- Manage scheduling, reporting, and departmental goals.
- Support member outreach and engagement initiatives.
Qualifications:
- Current CPR certification.
- Nationally recognized personal training certification (e.g., NASM, ACE, ACSM, NSCA, NESTA, NFPT, IFPA, Cooper Institute).
- Proven success leading a team in a performance-driven environment.
- Strong communication, organizational, and time-management skills.
- High level of professionalism, integrity, and customer service skills.
- Outgoing, motivational, and competitive personality.
- Ability to lift 50 lbs. and perform physical duties (spotting, lifting, standing, walking).
Compensation & Benefits:
- Earning potential: $90,000–$150,000 (base + bonuses/commissions)
- Medical, Dental, and Vision insurance
- 401(k)
- Paid Time Off (PTO)
- Life insurance & short-term disability coverage
- Free Crunch Fitness membership
- Discounted personal training sessions
- Continuing education support
- Career growth opportunities in a rapidly expanding company
About Company:
Crunch Fitness believes in making serious exercise fun through a unique mix of fitness and entertainment, all under our "No Judgments" hilosophy. With 50+ locations open and 100+ planned, we’re one of the fastest-growing fitness companies in the country. CR Fitness, a leading franchisee of Crunch, is rapidly expanding throughout Florida, Georgia, North Carolina, and Texas — offering unmatched value to members and career opportunities for fitness professionals.
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Frequently Asked Questions
Employers in East Aurora typically prefer nationally recognized personal training certifications such as NASM, ACE, and ACSM. Holding a current CPR certification is essential, enhancing credibility and ensuring safety standards. These qualifications demonstrate expertise and leadership readiness in managing personal training teams at gyms like Crunch Fitness.
Leading a personal training team involves strategic tasks like recruitment, staff development, and revenue management, beyond individual client sessions. It requires motivating trainers, overseeing program quality, and driving sales performance, contrasting with the hands-on, client-focused duties of a solo personal trainer.
Advancement often leads to regional management or director roles overseeing multiple locations. Skills in leadership, sales strategy, and team development gained as a Personal Training Manager open doors to broader operational roles or specialized fitness program development positions.
Crunch Fitness fosters career development through continuing education support, competitive compensation packages, and leadership opportunities. Their 'no judgments' culture encourages innovation and professional integrity, making East Aurora a promising environment for personal training management careers.
Crunch Fitness emphasizes a fun, inclusive atmosphere which requires balancing motivation with maintaining professional standards. Managers must adeptly inspire diverse clienteles and training staff while driving revenue, distinguishing this role from more traditional, rigid gym environments.
The demand for skilled training managers in East Aurora is growing with the area's expanding fitness market. However, competition remains moderate due to the specialized qualifications required, like national certifications and leadership experience, especially at sought-after companies like Crunch Fitness.
Physical stamina is vital, as managers often participate in hands-on training support, including spotting and equipment handling. The role demands lifting up to 50 lbs and remaining active throughout shifts, aligning with fitness industry standards in East Aurora's dynamic gym settings.
Compensation typically spans $90,000 to $150,000 annually, blending base salary with bonuses or commissions. This range reflects performance incentives tied to client retention and revenue growth, positioning Crunch Fitness competitively among East Aurora employers.
Crunch Fitness integrates entertainment with fitness, requiring managers to cultivate an engaging atmosphere while meeting business goals. This unique blend shapes daily tasks, balancing member outreach, staff motivation, and program innovation within East Aurora locations.
Success hinges on strong communication, integrity, and the ability to inspire both trainers and clients. A competitive yet motivational attitude, coupled with organizational skills, helps managers drive team performance and foster a positive, results-driven culture at Crunch Fitness.