Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Little Canada offers a steady demand for personal trainers, especially with growing fitness interest locally. While competition exists, Crunch Fitness’s reputable brand gives trainers a unique edge to attract clients seeking quality personal coaching in this Minnesota suburb.
While national CPT certifications are standard, trainers in Little Canada often benefit from additional regional workshops or continuing education recognized by Minnesota fitness associations, enhancing trust among local clients and aligning with state health regulations.
Excelling as a personal trainer here means mastering client motivation, safely designing and demonstrating workouts, and communicating nutritional basics clearly. Strong time management and adaptability help trainers meet diverse fitness goals effectively.
Personal training careers can transition into head coaching, specialized fitness niches, or management roles. Gaining experience with a brand like Crunch Fitness also opens pathways into broader wellness consulting or franchise opportunities.
Crunch trainers don’t just coach; they embody the brand’s energetic and inclusive culture, participate in club-wide events, and utilize specific tools like Dotfit to personalize client programming, setting them apart from typical gym trainers.
Crunch emphasizes a fun, no-judgment atmosphere paired with entertainment-driven fitness. Trainers benefit from supportive team environments, cutting-edge equipment, and perks such as free membership and supplement discounts, fostering both personal and professional growth.
Personal trainers in Little Canada typically earn between $40,000 and $55,000 annually, with potential commission boosts from training packages and supplement sales, especially within established franchises like Crunch Fitness.
Crunch provides structured tools like Dotfit and Google Calendar integration, enabling trainers to efficiently plan workouts, monitor client progress, and maintain detailed notes, facilitating consistent and personalized client engagement.
Trainers must skillfully tailor sessions for beginners to advanced clients, ensuring safety and motivation. Balancing individualized programs while maintaining the energetic Crunch culture requires both flexibility and strong interpersonal skills.
Crunch trainers offer foundational nutrition advice aligned with client goals, focusing on balanced diets and supplement education, while steering clear of medical nutrition therapy, ensuring safe and practical support for fitness journeys.