Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Crunch Fitness in Dallastown fosters growth by blending fitness with entertainment, offering personal trainers unique chances to engage members through innovative classes, supplement demos, and a supportive community. This environment can accelerate skill development and open paths for advancement in a vibrant, expanding brand.
Dallastown's growing health-conscious population and limited high-end gym options increase the demand for certified personal trainers. Trainers with recognized credentials often find more opportunities here, especially within franchises like Crunch Fitness that combine quality training with strong member retention strategies.
Crunch’s personal trainers act as brand ambassadors, focusing not just on workouts but on member experience and retention. The role involves administrative tools, group event participation, and a strong emphasis on embodying core values, setting it apart from traditional gym trainer jobs focused mainly on exercise instruction.
The preferred certifications for trainers at Crunch Fitness include CPT credentials from accredited bodies like NASM or ACSM. Given local health trends, trainers holding these certifications demonstrate expertise that resonates well with clients in Dallastown, boosting trust and client acquisition.
Besides personalized coaching, trainers often lead fitness events, assist members with equipment, maintain club cleanliness, and manage schedules using tools like Dotfit. This holistic involvement supports both member success and club operations, differentiating the role from standard instruction-only positions.
Trainers at Crunch are expected to seamlessly integrate coaching with backend duties like tracking progress, scheduling via Google Calendar, and documenting client goals. This blend ensures personalized client attention while maintaining efficient club management, enhancing overall service quality.
Personal Trainers in Dallastown typically earn between $35,000 and $50,000 annually, depending on experience and certifications. Crunch Fitness offers competitive pay plus commissions on training packages and supplements, often placing total earnings at or above local market averages.
Crunch Fitness provides perks such as complimentary gym membership, discounted nutrition products, and a lively work culture, all contributing to high job satisfaction. These benefits support personal health and professional growth, making Crunch a standout employer locally.
Yes, Crunch Fitness mandates that personal trainers exclusively train clients within their franchise locations, disallowing outside personal training. This policy ensures consistent quality and brand alignment but limits freelance trainers seeking multi-gym flexibility.
The position emphasizes inspiring clients across all fitness stages, supported by structured programs and continuous feedback. Crunch’s culture encourages trainers to be attentive and motivating, creating a rewarding environment for professionals dedicated to impactful coaching.