Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Burlington, NJ shows a growing interest in fitness, with rising demand for personal trainers due to increasing health awareness. Compared to larger metro areas, competition is moderate, giving trainers a good opportunity to build a loyal client base while serving diverse fitness goals locally.
In Burlington, NJ, certifications from accredited organizations like NASM or ACE are highly regarded, ensuring trainers meet regional industry standards. Local gyms, including Crunch Fitness, often prefer these credentials to guarantee quality training and client safety.
Apart from technical fitness knowledge, mastering motivational coaching, personalized program design, and effective communication can set a personal trainer apart. Being adept at tracking progress and adapting workouts ensures clients achieve sustainable results.
Personal trainers can advance to roles like head coach, fitness manager, or specialize in areas such as nutrition or rehabilitation. Building a strong client portfolio and gaining additional certifications also open doors to entrepreneurial ventures or brand ambassador roles.
Crunch Fitness personal trainers juggle motivating members, creating tailored fitness plans, and leading group events. Their day is dynamic, blending client sessions, equipment guidance, and administrative tasks like scheduling using company tools to maximize member satisfaction.
Crunch offers personal trainers perks like complimentary gym access, commission bonuses, and discounts on supplements. They foster career growth through mentoring and provide a lively work environment where trainers can engage with members in fitness challenges and community events.
Personal trainers in Burlington, NJ typically earn between $35,000 and $55,000 annually, influenced by experience and client load. Positions at Crunch Fitness may also include commissions on personal training packages, boosting overall compensation.
Becoming a personal trainer offers direct client impact, flexibility in schedule, and the ability to customize workouts. It's ideal for those passionate about health who prefer one-on-one coaching rather than group instruction or administrative fitness roles.
While New York City features a highly saturated personal trainer market with intense competition, Burlington offers a more approachable environment. Trainers here benefit from less overcrowding and can establish deeper client relationships before considering expansion to bigger markets.
Crunch Fitness rewards its trainers with perks like comprehensive gym memberships, competitive pay structures including commissions, and discounts on health products. This combination creates a motivating atmosphere that values employee wellness and career progression.