Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
In Davidson, NC, certifications like NASM, ACE, or ACSM are highly regarded among fitness professionals. Holding these credentials can enhance trust with local clients and meet regional gym standards, helping personal trainers stand out in a competitive market focused on wellness and professionalism.
Davidson's growing fitness community values personalized coaching, but the demand is more intimate compared to metropolitan hubs like Charlotte. This setting offers trainers the chance to build strong client relationships, though competition is moderate, reflecting the town’s blend of family-oriented and active lifestyles.
Personal trainers craft tailored fitness plans, monitor client progress closely, and motivate through direct engagement, unlike group instructors who lead classes. They balance technical knowledge with interpersonal skills, ensuring safety and personalized goal achievement, which requires a mix of adaptability and detailed client tracking.
Starting as a personal trainer can lead to roles like head coach, fitness manager, or specialist in rehabilitation or nutrition. Continuous education and specialization open doors to leadership or entrepreneurial ventures within gyms, wellness centers, or independent coaching, reflecting the role’s versatility and growth potential.
Personal trainers in Davidson typically earn between $40,000 and $55,000 annually, factoring in base pay plus commissions. This range reflects local economic conditions and the fitness industry's growth, with income varying based on experience, client base, and additional certifications.
Crunch Fitness fosters a dynamic environment by offering complimentary memberships, performance-based commissions, and extensive career development. Trainers benefit from access to top-tier equipment and community events, enabling them to refine skills and build client rapport within a vibrant, supportive culture.
Crunch Fitness emphasizes a judgment-free, entertaining approach to fitness, combining innovative classes with personal training. Trainers here engage in diverse activities, from boot camps to supplement demos, which enriches their role beyond typical gym settings, enhancing both client experiences and professional growth.
Building trust through personalized attention and community involvement is key in Davidson. Leveraging local events, social media, and word-of-mouth referrals helps trainers connect authentically. Consistent progress tracking and motivational coaching enhance client loyalty in this close-knit fitness market.
A high school diploma or GED is mandatory, with a certified personal trainer credential preferred. Crunch Fitness values passion for health and motivational skills, expecting trainers to commit exclusively to their franchise, ensuring consistent service quality and adherence to brand values.
Crunch trainers utilize platforms like dotfit and Google Calendar to design programs, schedule sessions, and monitor client progress efficiently. This tech integration enhances personalized coaching, streamlines communication, and supports data-driven adjustments to meet client goals effectively.