NexlintoPersonal Trainer
Company : Crunch Fitness
Location : Cedar Springs, MI, 49319
Job Type : Full Time / Part Time
Date Posted : 8 February 2026
Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
In Cedar Springs, certifications from nationally accredited bodies like NASM, ACE, or ACSM are highly regarded. These validate expertise and align well with gym expectations, enhancing trust with clients and improving job prospects within local fitness centers like Crunch Fitness.
Cedar Springs maintains a steady need for fitness professionals, fueled by a growing health-conscious population. While it's smaller than metropolitan hubs like Detroit, local gyms actively seek trainers, creating promising opportunities with a less saturated market.
Crunch Fitness emphasizes a blend of fitness expertise and high-energy member engagement. Trainers excel by mastering motivational techniques, integrating nutrition basics, and delivering tailored workouts that align with Crunch’s inclusive, entertainment-focused brand.
Though the fitness sector is expanding nationally, Cedar Springs offers a moderate competitive environment. Trainers with up-to-date certifications and a passion for client progress generally find favorable hiring chances, especially at community-oriented clubs like Crunch Fitness.
Beyond coaching exercises, personal trainers manage client progress tracking, craft personalized fitness plans, educate on technique, and foster motivation. They also assist with gym equipment use and participate in community events to enhance member engagement.
Career growth often involves gaining advanced certifications, specializing in niches like sports or rehab training, and taking leadership roles such as head coach. Crunch Fitness supports this with opportunities to develop skills in client acquisition and club management.
Personal trainers in Cedar Springs generally earn between $35,000 and $55,000 annually, varying by experience and client volume. Positions at Crunch Fitness include competitive pay with commissions on training packages, augmenting base earnings.
Crunch Fitness positions trainers as brand ambassadors who embody their T.R.A.I.N core values. Trainers are encouraged to inspire, engage members in high-energy environments, and contribute to club events, creating a dynamic workplace that blends fitness with entertainment.
Yes, trainers at Crunch Fitness are required to exclusively train clients within the franchise. This policy ensures consistency in service quality and aligns trainers with company standards, helping maintain Crunch's distinctive gym experience.
Crunch Fitness equips trainers with platforms like Dotfit and Google Calendar for programming and client scheduling. These tools streamline session tracking and goal setting, enabling trainers to efficiently manage client progress and maintain organized workflows.