NexlintoPersonal Training Manager
Company : Crunch Fitness
Location : Matthews, NC, 28106
Job Type : Full Time / Part Time
Date Posted : 6 February 2026
Position Summary:
The Personal Training Manager (PTM) leads the personal training department, driving client engagement, revenue growth, and team performance. The PTM is responsible for hiring, training, and developing trainers, while creating a motivating, results-oriented environment that delivers exceptional member experiences.
Key Responsibilities:
- Recruit, train, and develop a high-performing personal training team.
- Drive revenue and client retention through effective programs and sales strategies.
- Deliver and maintain high-quality personal training services.
- Motivate and inspire both staff and clients to achieve fitness goals.
- Lead by example with professionalism, integrity, and a positive attitude.
- Manage scheduling, reporting, and departmental goals.
- Support member outreach and engagement initiatives.
Qualifications:
- Current CPR certification.
- Nationally recognized personal training certification (e.g., NASM, ACE, ACSM, NSCA, NESTA, NFPT, IFPA, Cooper Institute).
- Proven success leading a team in a performance-driven environment.
- Strong communication, organizational, and time-management skills.
- High level of professionalism, integrity, and customer service skills.
- Outgoing, motivational, and competitive personality.
- Ability to lift 50 lbs. and perform physical duties (spotting, lifting, standing, walking).
Compensation & Benefits:
- Earning potential: $90,000–$150,000 (base + bonuses/commissions)
- Medical, Dental, and Vision insurance
- 401(k)
- Paid Time Off (PTO)
- Life insurance & short-term disability coverage
- Free Crunch Fitness membership
- Discounted personal training sessions
- Continuing education support
- Career growth opportunities in a rapidly expanding company
About Company:
Crunch Fitness believes in making serious exercise fun through a unique mix of fitness and entertainment, all under our "No Judgments" hilosophy. With 50+ locations open and 100+ planned, we’re one of the fastest-growing fitness companies in the country. CR Fitness, a leading franchisee of Crunch, is rapidly expanding throughout Florida, Georgia, North Carolina, and Texas — offering unmatched value to members and career opportunities for fitness professionals.
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Frequently Asked Questions
In Matthews, NC, the demand for personal training managers is growing alongside Crunch Fitness's expansion. Competition is moderate, with employers seeking candidates who combine leadership skills with strong client engagement abilities. Local fitness culture values motivational managers who can boost team performance effectively.
Crunch Fitness prioritizes nationally recognized personal training certifications such as NASM, ACE, or ACSM, especially for managers in Matthews. Having current CPR certification alongside these credentials strengthens candidacy, aligning with local health and safety standards while enhancing client trust.
Successful personal training managers in Matthews exhibit strong organizational skills, motivational leadership, and adaptability. Being able to recruit and develop trainers while fostering a results-driven culture distinguishes candidates, especially in a fast-growing fitness market.
Crunch Fitness offers a dynamic environment where personal training managers can progress to regional or senior management roles. Growth is supported by continuing education benefits and a rapidly expanding footprint, making career advancement a realistic pathway for driven professionals.
Daily tasks include scheduling staff, overseeing training programs, motivating trainers, and analyzing revenue metrics. Balancing operational duties with client outreach ensures high service quality and retention, crucial for maintaining Crunch Fitness’s member satisfaction standards.
Crunch Fitness’s 'no judgments' philosophy fosters an inclusive and fun atmosphere. As a personal training manager, embracing this culture means creating an energetic, supportive environment that encourages both trainers and members to achieve fitness goals without pressure.
Personal training managers at Crunch Fitness in Matthews can earn between $90,000 and $150,000 annually, combining base salary with bonuses and commissions. This range reflects the performance-driven nature of the role and local market compensation trends.
While assistant training managers focus on supporting daily operations and trainer supervision, personal training managers lead strategic initiatives, revenue growth, and department-wide performance. They also handle hiring and advanced team development, reflecting higher leadership accountability.
North Carolina's fitness market emphasizes community engagement and diverse client demographics. Managers must adapt programs to local preferences, navigate regional certification expectations, and stay competitive amid rapid gym expansions, unlike more saturated markets.