NexlintoAssistant General Manager
Company : Crunch Fitness
Location : Holland, MI, 49424
Job Type : Full Time / Part Time
Date Posted : 9 February 2026
About Us:
Crunch Fitness is a gym that believes in making serious exercise fun by combining fitness and entertainment under our "No Judgments" philosophy. With 45+ locations and more on the way, Crunch is one of the fastest-growing fitness brands in the country. Our clubs feature state-of-the-art cardio and strength training equipment, group classes like Zumba and Yoga Body Sculpt, and a welcoming, high-energy environment.
Position Summary:
We are seeking an Assistant General Manager (AGM) to help lead one of our Crunch locations. The AGM is responsible for supporting overall club operations, driving membership sales, developing staff, and ensuring members have an exceptional experience. This is an opportunity to grow your career with a company that values passion, performance, and fun.
Key Responsibilities:
- Support the General Manager in overseeing daily operations and sales performance.
- Recruit, hire, train, and develop a high-performing sales team.
- Drive revenue growth through memberships, personal training sales, and local outreach initiatives.
- Deliver exceptional customer service and ensure member satisfaction.
- Manage scheduling, reporting, and compliance requirements.
- Actively participate in community and local marketing efforts to generate leads.
- Maintain a positive, energetic, and team-oriented culture.
Qualifications:
- Proven track record in sales and customer service.
- Experience leading and developing a team.
- Strong communication, organizational, and time-management skills.
- Competitive, outgoing, and motivated personality.
- Ability to work evenings and weekends (Friday-Tuesday schedule).
- Passion for fitness and professional growth.
Compensation & Benefits:
- Monthly bonus potential of $1,000+
- Commission on personal training package sales
- Health benefits
- 401(k) (after 1 year)
- Free Crunch Fitness membership
- Exciting, team-oriented work environment
- Career growth opportunities in a rapidly expanding company
Why Join Us:
At Crunch, working here is more than just a job - it's a chance to inspire others, achieve your own career goals, and grow in a supportive, fun environment. If you’re ready to bring energy, passion, and leadership to the fitness industry, we’d love to have you on our team.
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Frequently Asked Questions
In Holland, MI, the fitness industry is growing steadily, but leadership roles like Assistant General Manager at Crunch Fitness remain competitive. Candidates with strong sales experience and team development skills tend to stand out, especially as Crunch expands its footprint in the region.
While formal certifications aren't always mandatory, leadership experience combined with fitness-related credentials (like CPR or group fitness certifications) are valued in Holland's gyms. Crunch Fitness appreciates candidates who demonstrate community engagement and a passion for wellness, aligning with local health trends.
Assistant General Managers at Crunch Fitness often advance to General Manager roles or regional leadership positions. The company’s rapid expansion offers opportunities for upward mobility, especially for those who excel in sales growth, staff mentorship, and operational excellence.
Strong communication, sales acumen, and team leadership are critical. A top Assistant General Manager also excels in creating an energetic club culture and handling operational challenges swiftly, setting them apart in a dynamic fitness environment like Crunch.
Crunch Fitness blends entertainment with fitness, so the AGM must balance operational management with fostering a fun, inclusive atmosphere. This dual focus requires creativity in member engagement and proactive staff motivation to uphold the ‘no judgments’ philosophy.
Assistant General Managers at Crunch can earn monthly bonuses exceeding $1,000 plus commissions on personal training sales. This incentive structure encourages driving memberships and personal training packages, reflecting performance in sales and member satisfaction.
Crunch Fitness emphasizes a high-energy, team-oriented culture with a focus on fun and inclusivity. Unlike traditional gyms, the AGM role involves blending entertainment with fitness, requiring innovative marketing and community outreach strategies unique to Crunch’s brand.
Crunch Fitness offers career growth opportunities through mentorship, leadership training, and cross-location experience. AGMs can leverage these resources to advance into higher management roles while benefiting from a supportive and energetic work environment.
Assistant General Managers in the Holland area typically earn between $45,000 and $60,000 annually, excluding bonuses and commissions. Crunch Fitness’s additional incentives can significantly boost total compensation based on sales performance and team leadership.
The position involves a Friday to Tuesday schedule, including evenings. This setup supports peak gym hours but requires flexibility. Candidates should weigh this shift pattern against personal commitments to maintain a healthy work-life balance.