Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Winter Park's fitness scene shows steady demand for skilled personal trainers, especially at popular gyms like Crunch Fitness. Candidates typically face assessments of their certification credentials and practical coaching style. Demonstrating energy and communication skills often speeds up hiring, reflecting local employers' focus on member engagement.
While a nationally accredited CPT credential is generally required, Winter Park gyms often favor certifications that include nutrition coaching or specialized training techniques. Holding credentials recognized by organizations like NASM or ACE can provide an edge due to the area's wellness-focused clientele.
Top-performing personal trainers blend motivational coaching with tailored programming that adapts to varied fitness levels. Mastery in exercise science, client progress tracking, and clear communication ensures clients stay engaged and safe, which directly impacts client retention and trainer reputation.
Starting as a personal trainer opens doors to specialties like strength conditioning, group fitness leadership, or management roles within clubs. Continuous education and certifications can fast-track advancement, especially in brands valuing internal growth like Crunch Fitness.
Trainers must balance designing individualized programs, addressing varying motivation levels, and ensuring safety during workouts. Handling schedule changes and adapting workouts for injuries or progress plateaus also require flexibility and strong interpersonal skills.
Crunch Fitness emphasizes a high-energy, judgment-free environment where trainers engage with members through innovative classes and events. The brand’s culture encourages trainers to inspire and motivate, creating a unique workplace vibe distinguished from more traditional gyms.
Crunch Fitness offers complimentary gym access, competitive pay with commission on training packages, and discounts on nutrition products. Trainers also benefit from career advancement opportunities within a supportive and vibrant community focused on fun fitness.
Certified personal trainers in Winter Park generally earn between $40,000 and $55,000 annually, factoring in commissions. This range aligns with national averages but can vary based on experience, gym affiliation, and client load, with Crunch Fitness providing competitive compensation packages.
Yes, trainers often participate in club initiatives like group classes, fitness events, and educational sessions. Such involvement enhances client engagement and broadens a trainer’s skillset, positioning them for potential leadership roles within the club.
Personal trainers at Crunch must train exclusively within the franchise, ensuring consistent service quality and brand alignment. This means refraining from outside personal training gigs, fostering a focused commitment to Crunch’s clients and community.