Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Briarcliff Manor offers a tight-knit community vibe, meaning Personal Trainers often build deeper client relationships with local residents. Compared to NYC, the demand is steady but less saturated, allowing trainers to focus more on personalized programs and community engagement rather than high-volume sessions.
The fitness industry in Briarcliff Manor is growing, with increasing interest in wellness and personalized coaching. While not as competitive as urban hubs, the demand for certified Personal Trainers remains solid, supported by lifestyle-conscious residents and expanding fitness centers like Crunch Fitness.
Locally, certifications from NASM, ACE, or ISSA are highly respected and often preferred by gyms like Crunch Fitness. Holding a nationally recognized CPT credential combined with CPR/AED training can significantly enhance job prospects and client trust in this New York suburban area.
Strong communication, motivational coaching, and the ability to customize workouts are essential. Knowledge of resistance training, cardio programming, and basic nutrition guidance helps trainers meet diverse client needs and improve retention, especially in community-focused gyms.
Crunch Fitness supports advancement through roles like Head Coach or Club Manager. Trainers can also expand into specialty certifications or lead group fitness classes, leveraging the brand’s network to build a lasting career path within a fun, energetic environment.
Personal Trainers at Crunch act as ambassadors who foster member engagement beyond one-on-one sessions. They participate in events, assist with equipment guidance, and contribute to a vibrant, welcoming gym culture that blends fitness with entertainment.
Crunch emphasizes a no-judgment atmosphere combined with high-energy fitness entertainment. Trainers must embody core values like inspiration and attentiveness while managing scheduling tools and client progress, striking a balance between personalized coaching and club-wide involvement.
Personal Trainers in Briarcliff Manor generally earn between $40,000 to $60,000 annually, factoring in base pay plus commissions from training packages. Crunch Fitness offers competitive compensation with added perks like gym membership and supplement discounts, enhancing overall earnings.
Yes, trainers receive complimentary gym memberships, commission opportunities on personal training and supplements, plus discounts on nutritional products. The environment encourages career advancement with a lively, inclusive culture that supports both personal and professional growth.
Crunch expects trainers to deliver motivating sessions that educate clients on exercise techniques and fitness tools. Maintaining detailed progress notes and supporting member retention through positive interactions are key to aligning with Crunch’s high-quality service standards.