NexlintoPersonal Trainer
Company : Crunch Fitness
Location : Dearborn, MI, 48123
Job Type : Full Time / Part Time
Date Posted : 8 February 2026
Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Dearborn's fitness community values personalized attention and cultural inclusivity, affecting trainer approaches. Compared to larger cities like Detroit, trainers here often cater to diverse age groups and fitness backgrounds, requiring adaptable workout plans and communication styles tailored to the local demographic trends.
While a CPT credential remains foundational, additional certifications in nutrition or specialty training can enhance a personal trainer’s appeal in Dearborn. Clients increasingly seek trainers with comprehensive knowledge, so qualifications like NASM's Performance Enhancement or CPR certifications can boost credibility locally.
Crunch Fitness personal trainers benefit from structured programming tools like Dotfit and access to branded group classes, which independent gyms may lack. This setting fosters a team environment with clear progression paths, differing from the autonomy but unpredictability often faced by solo trainers.
Crunch coaches actively participate in community fitness events, supplement demos, and club maintenance, reinforcing member engagement and club culture. This holistic involvement elevates the trainer's role from a mere instructor to a franchise ambassador, aligning with Crunch's energetic brand ethos.
Compensation combines competitive base pay with commissions on training packages and nutritional sales, providing performance-based earning potential. Trainers also gain access to career advancement within the Crunch franchise, supported by ongoing education and a vibrant, inclusive workplace culture.
Dearborn's growing interest in fitness boosts demand for qualified trainers, yet competition remains moderate due to multiple gyms in the area. Crunch Fitness stands out by offering strong brand recognition and member retention strategies, attracting candidates eager for stable and dynamic roles.
Daily tasks include conducting personalized sessions, designing fitness plans incorporating cardio and strength training, educating on equipment use, tracking client progress, and supporting club-wide events. Trainers also handle scheduling and client notes via digital tools, ensuring seamless service delivery.
Crunch trainers uniquely blend fitness coaching with entertainment, fostering a no-judgment environment. Their commitment to the T.R.A.I.N. core values and exclusive training within the franchise cultivates a consistent, motivational experience unmatched by many other fitness employers.
By restricting trainers to exclusive in-house client sessions, Crunch ensures focus on member satisfaction and brand integrity. This policy encourages trainers to deepen club relationships, optimize scheduling, and fully utilize Crunch's proprietary tools, enhancing overall service quality.
Personal trainers at Crunch Fitness in Dearborn typically earn between $35,000 and $50,000 annually, factoring in base pay and commissions on training packages. This range aligns with regional market standards and reflects opportunities for income growth based on client engagement and sales.