Job Title: Crunch Coach (Personal Trainer)
Job Summary
As a brand ambassador of Crunch Franchise, a Crunch Coach (CC) delivers a positive fitness experience and high-quality personal training sessions. This role is focused on helping clients reach their fitness goals while driving member retention, client acquisition, and overall club success.
Key Responsibilities:
Core Values:
- Uphold the Crunch Franchise T.R.A.I.N. core values:
- Timely
- Ready
- Attentive
- Inspiring
- Noble
Train & Support Clients:
- Deliver exceptional personal training sessions for new and existing clients
- Design comprehensive fitness programs, including cardio, resistance, and basic nutrition guidance
- Educate clients on fitness tools and resources to support their goals
- Track client progress and provide consistent feedback and motivation
- Demonstrate proper exercise technique and ensure client safety
Serve Crunch Members:
- Assist members with exercise equipment and correct form
- Participate in club activities such as fitness events, boot camps, and supplement demos
- Support general club cleanliness and organization, including racking weights
- Deliver an engaging and educational Kickoff session for new members
Administrative Duties:
- Use company tools like dotFIT and Google Calendar to manage programming and scheduling
- Maintain session tracking, goal setting, and client notes
- Collaborate with management and follow club systems for service delivery
Organizational Structure:
- Reports to: Head Coach, Assistant Head Coach (if applicable), General Manager, or Franchise Partner
- This position does not have direct reports
Qualifications
- High school diploma or GED (required)
- Certified Personal Trainer (CPT) credential from an accredited organization (preferred or required)
- Passion for health, fitness, and helping others
- Ability to motivate, coach, and inspire people at all fitness levels
- Strong communication and time-management skills
- Must exclusively train within Crunch Franchise (no outside training permitted)
Perks and Benefits:
- Complimentary Crunch gym membership
- Competitive pay and commission on personal training packages and supplements
- Discounts on nutritional products and club services
- Career advancement opportunities in a growing fitness brand
- Fun, inclusive, and high-energy work environment
About Crunch Fitness:
Crunch is a No Judgment Gym known for combining fitness and entertainment in a fun and motivating environment. Crunch gyms are equipped with state-of-the-art cardio and strength equipment, luxurious locker rooms, group classes like Zumba®, TRX®, Yoga Body Sculpt, and more—all designed to make serious fitness fun.
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Frequently Asked Questions
Canton's growing fitness culture has increased demand for certified personal trainers, but competition remains moderate. Trainers with accredited CPT credentials and strong client engagement skills often stand out. Crunch Fitness's inclusive environment offers a unique platform to leverage local opportunities while building a loyal client base.
Crunch Fitness emphasizes blending entertainment with fitness, so Personal Trainers not only design tailored workout and nutrition plans but also engage members through dynamic group activities and club events. This approach enhances member retention and creates a lively atmosphere distinct from traditional gym roles.
In Canton, Georgia, Personal Trainers at Crunch Fitness can expect a base hourly wage supplemented by commissions on training packages and supplements. Market data suggests annual incomes range approximately between $30,000 and $50,000, influenced by experience, client volume, and commission structure.
Employers in Canton, including Crunch Fitness, generally prefer candidates holding accredited CPT credentials from organizations like NASM or ACE. These certifications assure employers of a trainer's proficiency and commitment to client safety and effective program design.
Highlight accredited personal trainer certification, communication excellence, and motivational skills tailored to diverse fitness levels. Experience with digital scheduling tools and nutrition basics also enhances your profile, especially for clubs like Crunch Fitness that blend tech and personalized coaching.
Crunch Fitness Personal Trainers embody the T.R.A.I.N. core values—timely, ready, attentive, inspiring, noble—ensuring each session motivates and educates clients. This alignment fosters a supportive environment crucial for member retention and club success.
Crunch Fitness supports career advancement through leadership opportunities like head coach roles or specialized fitness programming. Trainers can build expertise in areas such as group fitness or supplement education, carving diverse paths within a vibrant, expanding fitness brand.
Crunch Fitness uniquely combines fitness with entertainment, requiring trainers to engage members beyond standard workouts via events like boot camps and supplement demos. This holistic approach fosters a fun yet professional atmosphere uncommon in many traditional gyms.
Personal Trainers at Crunch Fitness manage personalized training plans, conduct safety-focused exercise demonstrations, track client progress using software tools, and actively participate in club activities. This multifaceted role demands both fitness expertise and community engagement.
Aspiring trainers should obtain accredited certification, develop foundational coaching skills, and familiarize themselves with fitness tech platforms. Embracing Crunch’s inclusive and high-energy culture will also help newcomers thrive in this dynamic role.