Job Title: Assistant General Manager
About Us:
Crunch Fitness is a gym that believes in making serious exercise fun by combining fitness and entertainment under our “No Judgments” philosophy. With 45+ locations and more on the way, Crunch is one of the fastest-growing fitness brands in the country. Our clubs feature state-of-the-art cardio and strength training equipment, group classes like Zumba and Yoga Body Sculpt, and a welcoming, high-energy environment.
Position Summary:
We are seeking an Assistant General Manager (AGM) to help lead one of our Crunch locations. The AGM is responsible for supporting overall club operations, driving membership sales, developing staff, and ensuring members have an exceptional experience. This is an opportunity to grow your career with a company that values passion, performance, and fun.
Key Responsibilities:
- Support the General Manager in overseeing daily operations and sales performance.
- Recruit, hire, train, and develop a high-performing sales team.
- Drive revenue growth through memberships, personal training sales, and local outreach initiatives.
- Deliver exceptional customer service and ensure member satisfaction.
- Manage scheduling, reporting, and compliance requirements.
- Actively participate in community and local marketing efforts to generate leads.
- Maintain a positive, energetic, and team-oriented culture.
Qualifications:
- Proven track record in sales and customer service.
- Experience leading and developing a team.
- Strong communication, organizational, and time-management skills.
- Competitive, outgoing, and motivated personality.
- Ability to work evenings and weekends (Friday–Tuesday schedule).
- Passion for fitness and professional growth.
Compensation & Benefits:
- $20/hour base pay
- Monthly bonus potential of $1,000+
- Commission on personal training package sales
- Health benefits
- 401(k) (after 1 year)
- Free Crunch Fitness membership
- Exciting, team-oriented work environment
- Career growth opportunities in a rapidly expanding company
Why Join Us:
At Crunch, working here is more than just a job — it’s a chance to inspire others, achieve your own career goals, and grow in a supportive, fun environment. If you’re ready to bring energy, passion, and leadership to the fitness industry, we’d love to have you on our team.
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Frequently Asked Questions
Covina sees growing interest in fitness management roles, with Crunch Fitness expanding rapidly. Competition is moderate, as candidates with sales leadership and team development experience stand out. Local gyms value energetic managers who can engage the community, making strong interpersonal skills a key differentiator here.
Leading at Crunch Fitness involves balancing high-energy member engagement with operational efficiency. The AGM must motivate diverse teams, sustain sales momentum, and uphold a welcoming culture. Handling scheduling complexities during peak hours and driving local marketing are distinctive challenges requiring adaptability and proactive communication.
Unlike trainees focused on learning foundational tasks, an Assistant General Manager actively shapes club operations, drives revenue, and leads staff development. AGMs are accountable for performance metrics and member satisfaction, requiring seasoned decision-making and strategic leadership beyond entry-level training scopes.
Crunch Fitness offers a vibrant, judgment-free culture emphasizing fun with fitness, which appeals to those valuing a positive workplace. Coupled with competitive pay, bonuses, and a free membership, the role provides growth opportunities in a fast-expanding brand distinct from more traditional gym environments.
The position starts at $20 per hour, supplemented by monthly bonuses exceeding $1,000 and commissions on personal training sales. This compensation package aligns with regional fitness management standards, rewarding performance and offering significant earning potential alongside health benefits and membership perks.
A frequent misconception is that AGMs only handle administrative tasks; however, they actively drive sales, develop teams, and engage with members. The role is dynamic, blending operational oversight with hands-on leadership to ensure both staff success and exceptional member experiences.
AGMs serve as local brand ambassadors, initiating outreach programs and partnerships that boost membership. They tailor marketing efforts to Covina's community, fostering relationships that enhance lead generation and club visibility, ultimately supporting sustained revenue growth.
Candidates excelling often showcase a strong sales record, leadership in team building, and excellent communication skills. Organizational prowess and the ability to thrive in fast-paced environments are crucial, alongside a genuine passion for fitness and motivating others.
Flexibility is vital since the schedule spans weekends and evenings, peak times for gym activity. Candidates comfortable with this rhythm can effectively manage operations and staff, ensuring continuous member service and supporting sales targets during high-traffic periods.
AGMs at Crunch Fitness can advance to General Manager or regional leadership roles due to the company's rapid growth. Demonstrated success in sales, team leadership, and operational excellence opens pathways to higher management positions with broader responsibilities.