Position Summary:
The Personal Training Manager (PTM) leads the personal training department, driving client engagement, revenue growth, and team performance. The PTM is responsible for hiring, training, and developing trainers, while creating a motivating, results-oriented environment that delivers exceptional member experiences.
Key Responsibilities:
- Recruit, train, and develop a high-performing personal training team.
- Drive revenue and client retention through effective programs and sales strategies.
- Deliver and maintain high-quality personal training services.
- Motivate and inspire both staff and clients to achieve fitness goals.
- Lead by example with professionalism, integrity, and a positive attitude.
- Manage scheduling, reporting, and departmental goals.
- Support member outreach and engagement initiatives.
Qualifications:
- Current CPR certification.
- Nationally recognized personal training certification (e.g., NASM, ACE, ACSM, NSCA, NESTA, NFPT, IFPA, Cooper Institute).
- Proven success leading a team in a performance-driven environment.
- Strong communication, organizational, and time-management skills.
- High level of professionalism, integrity, and customer service skills.
- Outgoing, motivational, and competitive personality.
- Ability to lift 50 lbs. and perform physical duties (spotting, lifting, standing, walking).
Compensation & Benefits:
- Earning potential: $90,000–$150,000 (base + bonuses/commissions)
- Medical, Dental, and Vision insurance
- 401(k)
- Paid Time Off (PTO)
- Life insurance & short-term disability coverage
- Free Crunch Fitness membership
- Discounted personal training sessions
- Continuing education support
- Career growth opportunities in a rapidly expanding company
About Company:
Crunch Fitness believes in making serious exercise fun through a unique mix of fitness and entertainment, all under our "No Judgments" hilosophy. With 50+ locations open and 100+ planned, we’re one of the fastest-growing fitness companies in the country. CR Fitness, a leading franchisee of Crunch, is rapidly expanding throughout Florida, Georgia, North Carolina, and Texas — offering unmatched value to members and career opportunities for fitness professionals.
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Frequently Asked Questions
In Landis, NC, top certifications like NASM, ACE, and ACSM are highly regarded for personal training managers. These credentials demonstrate expertise and leadership ability, aligning well with local fitness industry standards and boosting credibility when managing training teams.
Landis has a growing demand for fitness professionals, but personal training manager roles remain moderately competitive due to a limited pool of certified leaders. Candidates with strong team management experience and client engagement skills gain a distinct advantage locally.
Effective personal training managers excel by motivating trainers, fostering a results-driven culture, and maintaining high client satisfaction. Strong communication, organizational skills, and the ability to inspire both staff and members are key to driving revenue and retention.
Personal training managers can advance to regional director roles or specialize in fitness program development. Gaining experience in revenue strategy and team leadership often opens doors to executive positions within growing fitness franchises like Crunch Fitness.
Balancing staff schedules, ensuring consistent training quality, and meeting sales targets are common challenges. Handling client retention and motivating a diverse team require adaptability and proactive problem-solving to maintain high performance and member satisfaction.
Crunch Fitness emphasizes a 'no judgments' philosophy, encouraging managers to create a fun yet professional environment. This culture demands managers who can blend entertainment with serious fitness goals, fostering inclusive member experiences while driving business growth.
Crunch Fitness offers continuing education support, discounted training sessions, and career growth opportunities within its expanding franchise network. Managers benefit from a supportive infrastructure encouraging skill development and leadership advancement.
Personal Training Managers at Crunch Fitness in Landis can expect to earn between $90,000 and $150,000 annually, including base pay plus bonuses and commissions. This compensation reflects the role’s leadership responsibilities and the local market’s fitness industry standards.